Layfhaker asked journalists and bloggers to share their opinions about the event: we find out what caused the audience to get bored, whether Apple will be able to compete with Netflix and the iPhone will be the legendary 11.
Fyodor Kazakov
relations manager with the brands and IT-Observer RG Digital.
First and foremost thing that catches your eye - Apple is slowly but surely moving away from the status of the company, which produces and sells the iPhone only. A huge amount of time was given to services Apple Arcade and Apple TV +.
It is not known how these products will look in the future, but for now it seems that Apple Arcade is very questionable topic. I think that's why the company makes use of a trial year with the purchase of any devaysa and reduces the cost of subscription to 5 dollars or 200 rubles translated into Russian money. About Apple TV + while too difficult to speak clearly. However, if the company will build the strategy is correct, this will be a control shot in the head Netflix. Apple is trying to reinvent television Amerike with the current resources it is quite capable to do
something big.New iPhone 11 - one of the coolest new products this presentation. It costs $ 699 - the same as iPhone XR, but we have an amazing camera, more autonomy and reduced scope.
This is an ideal phone for those who are not ready to spend a lot of money, but wants to get the best performance.
iPhone 11 is no worse than their advanced counterparts. I think this is the most popular phone from the entire line of Apple.
iPhone Pro 11 and Pro 11, Pro Max did not deserve the prefix - I did not find in them anything special. The third chamber looks ambiguous - it is rather self-indulgence. I did not see anything that would look to Huawei level with a five-fold zoom. Night mode also looks bleak. However, do not even argue that it will still be the most popular camera in the world.
The new iPad simply cannon. It is best that you can buy for $ 329 with support for Apple Pencil and all accessories. I think he will be very popular among students, students and anyone who needs a good thin tablet without Ponte. Apple has once again showed that the iPad is no alternative.
Always On Display technology on Apple Watch, many were looking forward to, and now she appeared. I think this update is not the best way affect the autonomy. But now Apple Watch Series 5 has a cool new strap and a model with a titanium hull.
The presentation seemed quite boring. Still interesting, but not as incendiary as before. Some moments strongly tightened, but Apple still maintains its reputation and shows who is the owner of the information field.
Pavel Prokofiev
Author Layfhakera.
To all the presentations I have one big complaint: how unfortunate that Apple's 2019 not really know how to keep secrets. I had already complain unprepossessing square camera module new iPhone, and then change your mind, and even get used to it - and in fact we have just about them really told.
If we talk more about the product: the wah effect caused almost nothing, and many chips I've seen in the nth number of passed through my hands and smartphones hours. But I am an adept of the sect of Steve Jobs for four years (perhaps it is a modest experience) and I know that all the skepticism will evaporate as soon as I'll get into the hands of the new iPhone.
At Apple Watch updates turned minor, in fact, Apple removed the "four" with the sale. Now I really can not think of reasons why you should definitely buy Watch Series 5, but maybe after the test that will change.
Without Always On Display lived perfectly, without a compass, too.
It is a pity that Apple did not develop the clock towards autonomy and sleep tracker functions. I think they would be great to work out. And yes, I still really like the Watch Series 3 - those who are watching the clock, I would suggest that it is them, even after the presentation.
Apple TV Plus looks superinteresno and cheap. What with content, and especially the Russian-speaking, is not very clear, but moms, only 200 rubles! Certainly subscribe.
Maybe it'll be in the minority, but I am impressed by Apple's policy in matters of ecology and dispersed throughout the presentation of the emphasis on the subject. Experience shows that a bunch of brands of anything similar does not reflect. A movie about the Apple Watch, save lives - it's very cute. Corporate good, of course, still does not exist, but Apple's, it seems, really makes the world a better place.
Thank you Apple for an interesting evening. We wait million smartphones with a square unit cell.
Boris Vedeno
Tehnobloger and founder of the project about gadgets Droider.ru.
Interestingly, the iPhone this time was divided into two key categories. iPhone 11, which was previously considered to nedoflagmanom now becomes the primary device, and iPhone 11 Pro and 11 Pro Max - additional superflagmany in two sizes. I think next year will be even more chips, but the cost will be higher than what the audience saw today.
The devices themselves do not seem to appear almost nothing new. The most interesting I think the updated design of the iPhone 11 Pro - matte backdrop looks good. A set of three cameras and night mode - an attempt to catch up with Samsung, Huawei and Xiaomi. There is a new photo mode: iPhone makes several images in the background, and then the algorithm processes them and unite. True, Google has been using this technology in smartphones Pixel series.
More interesting novelty in terms of hardware - the seventh generation of the iPad. It is quite cheap, but it is able to do the same thing that the iPad Pro. It is very convenient replacement PC for people who do not need to perform complex productive or creative tasks. Really cool stuff, I recommend to take a closer look.
Apple Arcade interesting from the point of view of trying to shift the gaming industry and turn mobile gaming into something more than a permanent collection Donati and begging for money.
What we have shown before it is too lure, but still keep an eye on Apple Arcade curious development.
And pleased that subscription costs just 199 rubles a month.
The presentation took place on chetverochku. Nothing shocking not seen. I never said, "Wow, you have to figure it out," because the audience did not show any new features or technologies. Perhaps I find something similar when re-viewing.
And yes, thank you, that the presentation did not last very long. If the action lasted for at least 30 minutes longer, it would be absolutely unbearable.
Vadim Yelistratov
Editor in chief of the DTF.
It is important to note that the iPhone XR has been so successful that Apple no longer considers it a poor cousin. Now it's 11 iPhone, which currently buy millions. But the older models, by contrast, is already presented as a professional equipment for the shooting, and if it's for a photo while controversial, in the case of video it's different. If you have friends, create video content, then they almost certainly will advise the iPhone as a good camcorder. Hence, in many ways stems design new models: Apple is not trying to hide the three lenses, a spectacle out of showing why you need to change the smartphone again.
Updating the smartphone (intermediate year) Good: fulfilled many audience requests, including battery life, which jumped by as much as 4-5 hours in older models. And yet almost no one discusses the chip U1, which accurately determines the position of the phone in space. In the future it will be possible to do a lot of interesting things, including superdetalnuyu navigation on the premises or a convenient transfer of files over the air.
The most annoying thing that Apple has once again burned on wireless charging, "apple" moved the following, because it users had putting AirPods, but the reverse charging function, according to the latest insider information, was canceled at the last moment: it worked slowly and not particularly effectively. On the one hand, well, that did not run gimmick, on the other - will be another reason to prick the company for that "because the competition is."
The rest of the announcements - excellent. Apple Arcade and Apple TV + proved to be much cheaper than everyone thought, especially as a subscription to an online cinema will be presented with a new technique. However, the signature game yet showed little, but I want to believe in this idyll where you get 100 premium mobile games without a built-in shopping for 199 rubles per month. This approach can actually change the attitude of the games for smartphones.
New basic iPad is so steep that already jeopardizes the recent iPad Air. He was given a frame and thinner, and the screen is larger, and the connector for the keyboard. Great device, which in the spring will cost 25 thousand. Many more and do not need on your tablet, it only pulls down a bit old processor A10 Fusion.
The main shock for me was the presentation of updated Apple Watch: about them did not have any rumors and leaks. From firmware only got the information about the titanium and ceramic housing. But continuously working screen - this is really a surprise. Function requested for a long time, and it was possible to realize due to a new type of display. It seems to be a trifle, but with the new processor certainly force many people to upgrade.
Paul Kushelev
Author and presenter of the program "Vesti.net" on the channel "Russia-24".
Judging by the very superficial acquaintance with the news, Apple has eliminated the backlog in one bound in mobile photography. Perhaps, in some ways even managed to get ahead - that's me on Deep Fusion technology. Unit with three lenses does not look bad as many feared. In addition, in the shape of the device, even there was something professional. Of the new note is worth more and slofies shooting mode. At first all is sick of Mota cheeks and lips, and the name to the same idiotic. However, it can take root and.
Apparently, the competitors again done in terms of processor power. This is not surprising, because they are the most advanced Apple in the mobile market. It is clear the desire to reduce the price and make products more accessible with respect to their premium models.
It is interesting that the company puts on mobile video - as well as Sony. Phones shoot more and more movies, so that Apple is actively developing in this direction. iPhone and previously recorded video better than any on the market, and now the results are going to be even more quality.
Updates have technologies that have Android flagships have for a long time: surround sound, HDR. It pleased that Apple acknowledged in Huawei rival - on the slides repeatedly flashed comparison. Furthermore, among the good news increasing the running time on the phone 4-5 hours without recharging. It should protest, but it sounds great.
Obvious bet on wearable electronics - Apple Watch. The device is now obzavolsya display, which is always enabled. It would seem a small thing, but it is much improve the product. Also on sale were relatively cheap third-generation clocks. This suggests that companies compete not only important quality that is certainly how much quantity.
Rather steep price of the product - Apple TV +. We have yet to assess its content, but the application is serious. The company has enough money to make significant changes in the market. But bet on the game, I do not understand. Although perhaps I'm just another generation of people, so it pays to trust and recognize that it is not pointless story.
see also🧐
- Apple introduced the iPhone 11, iPhone and iPhone 11 Pro 11 Pro Max
- For the new Apple Watch Series 5 will not go off the screen
- Apple has shown the first trailer for the series "Look" with Jason Momoa