Pricing practice: methods for determining prices, tools for forming pricing policies. Advanced training - course RUB 36,900. from Moscow Business School, training 16 ac. hours, Date: December 11, 2023.

Professional experience

20 years in various industries: industry and FMCG market. Of these, 9 years as a top manager of large companies

AgrosEko LLC, Director of Marketing and Development
Rusimport Group of Companies, Marketing Director
Consulting agency "Innov Marketing", director, expert in assessing innovative projects

Professional competencies

Strategic Marketing
Operational Marketing
Sales management
Organization of development and launch of a new product on the market
Advertising and promotion: management and performance evaluation

Clients

OJSC "Nord-West", GC "Rusnanotechnology", OJSC "Novomet", OJSC "Intermedservice", GC "Autodealer", Aeroflot, Re100, Johnson & Johnson company, OJSC "United Confectioners", Kaspersky Lab, OJSC "Salavatnefteorgsintez", LLC "YIT - Elmek" (Finland), OJSC "TATles", OJSC "Leningrad Northern Plant", Chrysotile Association, OJSC "Tatprof", OJSC "Kupol", Motorola company, company ASCENT (Switzerland), OJSC VimpelCom, ANO Center for Promotion of Foreign Economic Activity, NormanVS LLC, Peshta LLC, Nauka LLC, Volgatelecom OJSC, Rostelecom OJSC, Sierra LLC, SM Pharma and others

Teaching activities

Academy of National Economy under the Government of the Russian Federation, Associate Professor, Faculty of Innovative and Technological Business
MBA, Faculty of Innovation Management
School of Managers "Arsenal", strategic marketing
MIRBIS, Marketing MBA

Performances, publications and achievements

Author of more than 30 publications in the journals “Marketing and Marketing Research in Russia”, “Management” sales", "Compass of industrial restructuring", "Innovations", The AngelInvestor, "Russian entrepreneurship"
Speaker at international specialized conferences at the invitation of the Russian Marketing Association and the Grebennikov publishing house: “Marketing and marketing research in Russia”, “Management sales"
Winner of the competition “Best Marketing Project of the Year” of the Russian Marketing Association
Author of educational and methodological complexes at the Academy of National Economy under the Government of the Russian Federation on the courses “Marketing aspects of the analysis of innovative projects”, “Introduction and promotion of a new product to the market”
Author of the book “Innovative Product: Marketing Tools”, Delo Publishing House, 2009
Author of the book “Development of a comprehensive program for bringing a new product to market”, LAP LambertAP, Germany, 2011

Education

2011 — Russian Academy of National Economy and Public Administration under the President of the Russian Federation, defense of a dissertation on the topic “Development of a comprehensive program for the launch of an innovative product”
2008 - International Academy of Management and Technology (Internationale Akademie fur Management und Technologie e. V., Dusseldorf, Bundesrepublik Deutschland), internship in Germany and the Netherlands on the topic “Innovation management system in Germany and the Netherlands. Technoparks as a tool to support innovation activities"
2007 — The status of The Certified Trainer University of Pennsylvania PennState
2000–2001 — School of Practical Marketing, Academy of National Economy under the Government of the Russian Federation, marketing
2003–2004 — All-Russian Academy of Foreign Trade, international economist
1985–1990 — State Technical University, programmer

In this course, we will examine the most pressing issues at the intersection of IT and corporate business management. As a result of the course, students will be able to take a more reasonable approach to modeling and regulating business processes. They will learn how to transform the management system in their department to the “turquoise” side. During the seminar, we will look at how to take into account the laws of organizational development and the behavior of toxic employees in order to successfully manage processes. At the seminars we will study how to determine the discrepancy between the organizational structure of an enterprise and the tasks of the business, and how to determine the optimal structure. In this course, we will examine the most pressing issues at the intersection of IT and corporate business architecture management. In what cases does strict regulation of business processes and job responsibilities lead to increased company efficiency? And in what cases does following regulations lead to a loss of profit and a decrease in the company’s turnover. During the seminar, we will study the capabilities of popular systems for modeling corporate business architecture, as well as the features of each of them that should be taken into account when choosing. Let's learn how to build process models step by step. Let's look at technologies for coordinating complex processes that involve several departments. You will learn what types of internal process audits there are and how to apply each of them correctly. And also what professional standards describe the work of specialists in managing corporate business architecture. You will become familiar with modern methods of managing processes and work in leading companies: Huawei, Amazon, Alibaba, Yandex, Google.