“Media literacy: methods of teaching schoolchildren methods of self-defense from manipulation in the information space” - course 14,000 rubles. from MSU, training 2 weeks. (1 month), Date: December 5, 2023.
Miscellaneous / / December 05, 2023
The goal of the program is to train teachers to work in media classes according to the Moscow Government program and develop their competencies in issues related to teaching schoolchildren information self-defense techniques: identifying false data (fakes) and countering manipulative technicians.
Based on the results of the program, both the communicative competencies of teachers and the competencies in managing the analytical activities of high school students are comprehensively updated.
Classes will be held online via Zoom. Students will have the opportunity to communicate with the teacher and other students in real time
Candidate of Philosophy, senior researcher at the Department of Philosophy of Language and Communication, Faculty of Philosophy, Moscow State University named after M.V. Lomonosov
Graduate of the Faculty of Philosophy of Moscow State University named after M.V. Lomonosov. After graduating from graduate school, he worked in the field of humanitarian technologies: from 1991 in journalism, from 1992 – in PR. He was an editor in the newspaper "Solidarity" and the magazine "Smysl", a columnist in the newspaper "Pravda" and the magazine "Expert", press secretary of the Federation of Independent Trade Unions of Russia. As an expert of the State Duma Committee on Information Policy and Communications, he was a member of the Working Group on the Law on Advertising.
In the mid-90s, he finally entered the field of PR: he was the first director of the public relations department of the Tyumen Oil Company (1997-1998), PR advisor to the head of Renova CJSC (1998-2001). Since 2002 - in independent projects. A.P. Segal has extensive experience in organizing campaigns and counter-campaigns in the fuel and energy complex, mining and metallurgy and a number of other industries, experience in conducting election campaigns, as well as personal support and information protection of businessmen and politicians.
Candidate of Philosophy, senior researcher at the Department of Philosophy of Language and Communication, Faculty of Philosophy, Moscow State University named after M.V. Lomonosov, Director of the Center for Expertise of Social Projects, Strategies and Forecasts (CESP) at the Faculty of Philosophy of Moscow State University named after M.V. Lomonosov
Member of the Russian Association of Public Relations (RASO), certified public relations specialist (RASO certificate No. 199).
Topic 1. Basic concepts of communication theory.
Contents and meaning of the course. General concepts, terminology and concepts. Fundamentals of communication theory.
Basic elements of the communication process.
Stakeholders and interested parties. Subject and object of communication. Communication and manipulation - common grounds and differences.
Topic 2. Manipulative process.
Basic manipulation techniques. Techniques and algorithms for identifying manipulations.
Forms of applied manipulative technologies: advertising, propaganda, agitation, sabotage. Subjects and objects of manipulation. Ordinary consciousness.
Information wars - two main approaches. Subjects and objects of information wars.
NLP, “Ericksonian hypnosis” and other quasi-communication techniques.
Topic 3. Disinformation and fake data
Truth, error and lies. Formally logical, philosophical, legal, moral and ethical aspect. Epistemic and deontic judgments.
False data: reasons, goals and objectives of formation and dissemination.
Techniques and algorithms that allow you to filter, validate and check data.
Topic 4. Business games and case studios
Identification and verification of manipulative technologies and false data:
- in the media (fact checking).
- in the process of negotiations.
- in the process of management.
- In personal life situations
Repetition and reinforcement of material
The course is aimed primarily at developing self-education skills among high school students and mastering effective techniques for self-organization of educational activities. The course is cross-curricular in nature. It will be useful to students who are interested in improving the following skills: educational task, choose methods and find information to solve it, be able to structure the received knowledge; analyze and synthesize new knowledge, establish cause-and-effect relationships, prove your judgments; formulate a problem and find a way to solve it; enter into dialogue and conduct it, taking into account the peculiarities of communication with different groups of people.
3,8
1 800 ₽