15 interesting facts about Steve Jobs in 1985

In 1985, Steve Jobs gave an interesting interview to the magazine Playboy, in which he told a lot of interesting things:

1. Team Mac spent $ 100 thousand annually for fresh juice

Apple culture has always differed originality. No stuffy cubicles, cubicle. Already in 1985 the company offered its employees a video game, the opportunity to play ping-pong, listen to music (from The Rolling Stones to the Windham Hill Jazz). Konfrerents rooms got no boring numbers and are named after great artists - Picasso, Leonardo da Vinci. Apple spends $ 100K to ensure that the employees had a fresh juice (compare modern Russia, where officials want employees equate consumption of drinking water to an additional income and to charge him tax).

2. Steve Jobs had already uttered phrases like "incredibly excellent", announcing new development (today he prefers to call "magical" things).

3. The opinion of the child is more important than the views of the artist

Steve Jobs demonstrated Mac 9-year-old child. At this stage he attended the famous artist Andy Warhol. The most interesting thing is that Steve seems to be more interested in the opinion of the boy, not the eminent artist. Why? Steve Jobs says that adults usually ask "what is it?", While the children ask another question: "What can I do about it?"

4. Apple will benefit from the petrochemical revolution.

Steve Jobs emphasizes the role of the petrochemical revolution, which occurred a little more than 100 years ago. This revolution has given free energy. Initially, the mechanical energy. Revolution changed the warehouse itself society. The information revolution, in turn, gave the free energy of a different kind: intellectual energy. Already in the 80th Macintosh uses less energy than a 100 watt light bulb. Who knows what people will do with a computer in 20 or 50 years. The information revolution will make sure that the petrochemical revolution seems dwarf. And Apple is at the forefront of this revolution.

5. Computer - the most incredible tool, which we have just seen

"Playboy" asked Steve Jobs how he would have sold the computer skeptic. A Steve shows that Apple founder from the outset did not consider the computer as a computer. Back in the '80s, Steve knew that the power of computers will go a long way: "Computer - this is the most amazing tool that we have just seen. It can be used for writing texts, as a communications center, superkalkulyatora, a scheduler, an artistic tool. And all in one device. Just give a new set of instructions or applications to work. No other tool does not give many opportunities and it is not as versatile as a computer. we have no idea now imagine the opportunities that will provide a computer in the future. Already, computers make our lives easier. They are in a split second to do the job that we have extended into hours. Computers improve our lives by automating routine and expanding our capabilities. As you progress, they will do more and more for us.

6. In 1985, many considered ineffective mouse

Here's a very unusual fact. Jobs said that Apple had a lot of research and came to the conclusion that many of the features, such as "cut" and "paste" will be done with the mouse (!).

7. In 1985, people thought that Apple products are very expensive

"Playboy" directly asked about the high cost of Apple computers: "Critics say that you" cling " entiziastov products at a premium price, then look around and begin to reduce the cost to capture the rest of the market. " Jobs said that it is not: "It's simply not true. Once we can lower the price, we do it. It is true that our computers have become cheaper than a few years ago (or even a year ago). But it is also true of the IMB PC. Our goal is to provide computers to tens of millions of people. And the lower the price, the easier it will be to do so. I would really like to Makinshtosh cost $ 1,000.

8. Dips - a part of life

Apple spent endless, countless time and money on the Apple III (a personal computer, which was focused on the business, worth $ 7800, and was a failure by the project). According to Jobs, "that's life."

9. The stupidest thing that heard Jobs

"You know, Dr. Edwin Land was a troublemaker. He threw Harvard and founded the Polaroid. He was not only one of the greatest inventors of our time, but also, more importantly, saw the intersection between art, science and business. He even built an organization that reflects this. Polaroid did so for a while, and then the Land, one of the greatest troublemakers, was asked to leave his own company. That's the stupidest thing I've ever heard. Thus Land at 75 left to devote the rest of life to pure science, trying to unravel the color representation of the code. This man - a national treasure. I do not understand why people like him can not be an example for us. It is they - the most stunning. They are not astronauts or the players. "

10. A world without Apple

In 80 Apple keenly competed with IBM. If the company made a huge mistake if IBM won, we would then came the "Dark Ages" for computers. "Once IBM gains control of a market sector, they almost always stop innovation. They literally do not permit innovation. "

11. What Jobs was wrong

In 1985, Jobs believes that the world will be a little iron producers. He believed that computers will let Apple and IBM only. Most of the new innovative companies will develop applications, said Stephen. However, as it became clear he was wrong. PC makers have been (and still is) a lot.

12. At school, Jobs was a "little terror"

Steve Jobs at the school was to put it mildly restless. "My mother taught me to read before I started school. So there I was pretty bored. So I turned into a little nightmare. You should have seen us in third grade. We actually destroyed our teacher.. We could release snakes in the middle of class or detonate a bomb. Everything changed in the fourth grade. One of the holy people in my life - it Aymodzhen Hill (Imogen Hill). This woman was a teacher in the fourth grade. She understood my whole situation in the first month, and breathed in me a passion for learning new things. That year I learned more than in any other year in the school. Teachers even want to move me into high school after the school year, but parents wisely did not allow them to do so. "

13. Hewlett-Packard Jobs offered work, when he was only 12!

"When I was 12, I wanted to do something, to create something. I needed components and spare parts, so I picked up the phone, found in the address book of Bill Hewlett, founder of the HP. He answered the phone and was very kind. We talked for some 20 minutes. He does not know me, but ended the conversation, promising to provide the necessary details. He also invited me to work in the summer of Hewlett-Packard. I've been collecting frequency counter. The work tedious, but it did not matter. I felt like in paradise. I remember my first time. I then shared with a guy named Chrissy, my supervisor, with their enthusiasm and joy of work in the summer in Hewlett-Packard. Told him that the most love in the world of electronics. I asked what he likes. Chris looked at me and said, "Fuck!". About many things I learned that summer. "

14. Steve was the 40th employee of Atari

After leaving Atari, Jobs and Wozniak started creation Apple I

15. Steve Jobs's death on companies

"Death is inevitable. So I think that the death - one of the amazing inventions of life. Death cleanses the system from older models, which have become obsolete. I think it's one of the challenges for Apple. When two young people come to the fact that they consider the new big thing, if we accept this? Say "This is - fantastic!"? We give up if our models? I think in the future we will be even better, because it is fully aware of the threat.