Freelance designer in Digital - free course from Skillbox, training, Date: November 29, 2023.

She worked as a leading designer at Redmadrobot and Fantasy Interactive, and created projects for Yandex and Sberbank. Now he runs Russian and foreign projects as a freelancer.

Introduction
Find out how the course will be taught and set professional goals.

Positioning and personal brand
Learn to build a personal brand. Determine your strengths and weaknesses - you can create a “selling” resume and attract the attention of customers.

Promoting a personal brand on social networks
Get to know the popular platforms for freelance design. Understand how to manage an account on Facebook, LinkedIn, Instagram, Behance, Dribbble, Twitter and Medium. Create profiles and create a content plan for the month.

Portfolio from scratch
You will learn how to create a portfolio if you have not had any orders yet. You will redesign an existing project and create a new product concept to add strong work to your portfolio.

Promotion on Behance
You will understand how Behance works and place a design case on it. Create its structure depending on the task, use storytelling techniques, supplement it with bright visuals and you will be able to stand out from your competitors.

Business card website design
You will understand whether you need a personal website and what problems it solves. Create a business card website using Tilda or Readymag and you can show all your projects in one place.

Pricing and financial management
Find out market prices for design projects and learn how to determine the cost of your work. You will understand how to manage finances and plan a budget in order to earn no less than in the office.

Search for clients
Learn to find clients on social networks and offline. Get a list of freelance platforms and Telegram channels where orders for designers are regularly placed.

Communication with the client and self-presentation
Improve your self-presentation skills: learn to ask the right questions, negotiate, defend your ideas and sell additional services. You will be able to build a trusting relationship with the client, get the best conditions and price.

How to run a project as a freelancer
Learn to manage everything, not miss deadlines and not burn out. You will be able to organize productive work with a client and learn life hacks that will help in a difficult situation. Learn online tools and common freelance mistakes.

Entering foreign markets and working as a team
You will learn how to look for foreign customers on exchanges: Upwork, Fiverr, Working Not Working and Work Remotely. Write a resume in English. Learn to delegate tasks to subcontractors so you can take on expensive team projects.

Project Completion and Feedback
You will be able to close the deal correctly, receive feedback from the client and receive payment on time. You will learn how not to lose the volume of orders during a crisis.

Bonus module. Paperwork
You will be able to draw up a competent contract with the customer to protect yourself from deception. Learn the legal intricacies of registering as an individual entrepreneur and self-employment. Get standard contract templates and be able to use them in your work.

Bonus module. Self-development and freelancing travel
You will learn where to get inspiration and how to develop without a team. You will be able to find a balance between work and personal life. You will understand how to work productively from anywhere in the world.