Selling text workshop - course RUB 20,490. from Specialist, training 24 ac. h., Date: May 21, 2023.
Miscellaneous / / November 28, 2023
Practical teacher: copywriter, speechwriter, content marketer, specialist and consultant in the field of interpersonal communication, author and presenter programs for working with words, presentation speech, using storytelling in sales, motivation, staff training, conflict management.
When working with text, he combines engineering (MSTU im. N. E. Bauman), marketing (MIM LINK) and philological approach (master's degree in rhetoric and speech science, Moscow State Pedagogical University named after. V.I.Lenin). Mathematical accuracy of assessment, practical applicability of knowledge and boundless love of words are the calling card of this teacher.
Tatyana Artemyevna’s baggage includes the path of a leader, freelancer and business owner. Management of the training center (TC GC "ATOL"), launch of its own brand (MAGMATIC), more than 300 articles, diagrams, presentations, stories, texts for speeches, consultations for the IT sector, banking industry, children's goods market, trade, services and education.
Teaching experience since 2003. 14 original programs and trainings, development of teaching materials, tests, professional publications. Areas of interest: communication theory, psychology of perception, linguistic analysis, ancient rhetoric.
In classes, the main emphasis is on developing practical skills and incorporating them into the professional activities of students. In reviews, listeners invariably note not only the information richness and structure of the material, but also the especially warm, friendly atmosphere, humor, and abundance of cases and stories from practice.
Module 1. Specifics of selling text (2 ac. h.)
Module 2. Rules for creating and analyzing selling text (9 ak. h.)
Module 3. Commercial proposals and letters (3 ac. h.)
Module 4. Selling texts on the Internet (3 ac. h.)
Module 5. Selling texts on social networks (3 ac. h.)
Module 6. Short genres: titles, slogans, banners (1 ac. h.)
Module 7. News, press releases (3 ac. h.)
OK, but some courses are downright weak
Advantages: good teacher Gladysheva. Disadvantages: the webinar is poorly prepared. I took 3 courses at the center. I can mention good courses on HTML. Don’t go to the webinar course “Selling Text Workshop”, as the teacher teaches the course one way, the webinar another teacher, and the webinar is just a recording on a voice recorder with slides, complete nonsense, it’s better to buy books for 6,500 rubles, there will be more...
In this course, students will learn what Confluence is and its main entities. They will learn to work with pages in practice (create, edit and format, search, group by space, view history changes and attached files), and will also try the mode of collaboration on the page and discussion of the content in the comments to the page or inside text.
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