Mobile advertising: SMS, contextual and display advertising in gadgets - course 790 rub. from Netology, training 1 hour, Date November 28, 2023.
Miscellaneous / / November 28, 2023
“Netology” is a quick way to learn internet promotion and online project management. Open classes, online intensives and interactive courses for quick learning.
Netology is an online university for the preparation and additional training of specialists in the most popular Internet professions. This university is taught by highly qualified specialists working in companies such as Google, Yandex, Mail.ru, Alfa-Bank and other major companies. Many of them are owners of their own successful online businesses.
Netology was founded in 2011. The co-founders of the site are entrepreneur Maxim Spiridonov, who is the general director of Netology, and his wife Yulia Spiridonova-Mikeda, who, in fact, came up with the concept of the project.
Such publications as RBC Daily, Vedomosti, Argumenty i Fakty, Lifehacker, Lenta.ru, Slon and many others have written about Netology.
Maxim Spiridonov himself writes a column for Forbes, is the author and presenter of the analytical program “Runetology”, the guests of which are major experts in the field of online business. Maxim took part in the creation and led dozens of major web projects, including such projects as the Pod.fm podcast terminal, magazine "ShkolaZhizni.ru", service "BobrDobr.ru", social bookmarking site Memori.ru, Internet encyclopedia Calend.ru and forex broker FreshForex. He is the author of the book “Who Controls the Russian Internet.” In general, it is clear that the man is a great expert in his field.
Netology is a resident of Skolkovo and has a state license (No. 037356 dated April 6, 2016)
German has two higher educations, the first in the field of information technology (Institute of Cryptography, Communications and Informatics Academy of the FSB), the second - in the field of e-business (National Research University Higher School of Economics), both - with honors
Currently heads the product development and marketing department at WapStart. Prior to this, he managed a project for the provision of public services in electronic form for one of the federal executive authorities (gosuslugi.ru), digital and advertising projects.
Overall experience in IT, Internet and marketing - more than 6 years.
Area of interest: mobile marketing, intelligent information processing technologies, e-business.
Has publications in scientific and popular publications.
Express course for anti-crisis setup of contextual advertising on the Yandex platform. Direct"
You will learn how to run advertising in Yandex. Direct and Google Ads and evaluate its effectiveness using Yandex. Metrics and Google Analytics. You will understand how to improve website conversion and work with traffic.
Learn to set up and optimize advertising campaigns and find growth points. Receive a promotional code for 5,000 ₽ to launch your first advertising campaign in Yandex Direct. Confirm the specialist’s qualifications with a Yandex profile certificate during the training process.