Going on an excursion anywhere in the world, attending a concert of an idol, learning something new - all this, as shown by quarantine, can be done online. And thanks to him, we realized that almost all activities on the Internet are available to people of any age - from schoolchildren to their grandfathers and grandmothers. And streaming too. You can start streaming right now, build an audience and eventually even make money on it. Prepared for you the most inspiring facts about streaming.
Fact 1: even a miner can become a streamer
Wherever you live, whoever you are by profession, you have a chance to gain a huge audience. For example, Dmitry Pustovarov from Ukhta, a miner and part-time DJ at weddings, decided to quit hard and boring work for the sake of playing, and then streaming PUBG (PlayerUnknown's Battlegrounds). Today MakataO Is one of the most popular gamers in the post-Soviet space.
Dmitry became interested in computer games at school, and at the institute he even was a member of the semi-professional team for the legendary shooter Battlefield. Having accumulated 100 thousand rubles, which was several of his salaries, the guy bought a powerful computer and registered on the Twitch streaming platform. He conducted the first broadcasts without spectators, since the sound and picture quality was terrible, and there was no camera at all. But MakataO used a life hack: realizing that it was difficult to compete with popular streamers in the evening, he launched broadcasts later - when the Far East was connected.
Soon, the first donations, or donations, began to arrive: viewers sent 20-50 rubles each to support the player. Gradually, earnings grew, and when in 2017 MakataO switched to the increasingly popular game PUBG, the audience has increased several times. Today Dmitry earns great, doing only one streaming.
Fact 2: streaming does not require space investments
You don't have to buy an ultra-expensive computer to get started. Try to start with your existing laptop or home PC. It is definitely worth buying a microphone and a webcam: the built-in ones will not provide the required quality.
Once you understand exactly what you want to stream, you know exactly how you should upgrade your computer. So, there are specific system requirements for games. You also need to consider the "reserve" for the work of Twitch or other applications for launching broadcasts. A setup for streams on other topics - from 8 GB of RAM, a processor of the latest generation i5 / i7, a pair of Full ‑ HD ‑ screens.
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Fact 3: being a streamer is more profitable than working in a bank
Another famous Russian streamer, Roman Oleinik, aka Gnumme on Twitch, first worked in different banks, and at the age of 31 decided to seriously devote himself to a new hobby. Over time, Roman left the financial sphere because it was boring, and streams brought in more money and at the same time took a lot of time. Today he earns several hundred thousand rubles a month on this.
By the way, Roman's example proves that streaming is a good option for those who are tired of getting up early every day and going to the office half the city. Oleinik said that he wakes up at about five in the evening, has breakfast and starts streaming - just when people come from offices and sit down to watch broadcasts. He spends 8 to 12 hours a day on his occupation - a full and even irregular working day.
It is interesting that Gnumme started with the card game Hearthstone, in its first broadcasts there were many obscene expressions, and the main audience was schoolchildren - about 10 thousand people. Then he changed his policy: he gave up swearing and bearded jokes on the air, began to block users on the channel for swearing. The audience dropped to 3-4 thousand people, but the income remained the same. After all, for advertisers, the streamer's reputation is more important than the number of its viewers.
Fact 4: there are several ways to make money streaming
Novice streamers make their profit mainly from donations. Subscribers can transfer any amount to them, and usually it is a maximum of 100 rubles per person. But once you have a large enough audience, you can make money from advertising. For example, on Twitch, you can acquire the status of a partner and, by placing banners on your channel, receive profit from their impressions.
It is difficult for novice streamers to work with platforms directly - too large an audience needs to be gathered. Therefore, they cooperate with intermediaries who provide not only advertising materials and tools for withdrawing money, but also advice, music for broadcasts and much more. In this case, a financial reward can be received for switching to the desired game using a link under the stream or downloading a game application.
Well-known streamers work directly with advertisers. They review games, place banners, arrange prize draws. The amount of profit is determined by the terms of the contract or the number of views.
Finally, on Twitch you can make money on subscriptions. They give access to certain content, as well as additional emoji for your viewers and a "sponsored" badge. Subscription cost - from $ 5 per month. You get half of it, the rest is streaming. If you have tens of thousands of followers, you start getting more - up to 3.5 of that $ 5. Also income is possible from bits - colorful messages in the chat.
Fact 5: streaming can make you rich
Incredible, but top streamers earn at the level of Hollywood stars. Maybe you will join their ranks. For example, streamer Ninja (Tyler Blevins), whose Fortnite successes are of interest to 24 million YouTube users, over the past year earned about $ 17 million. Each of his streams is watched by several tens of thousands of people, and the number of paid subscriptions has exceeded 45 thousand. At the height of his career, Ninja was making more than half a million dollars a month from Twitch subscriptions alone, excluding advertising contracts. His fame in the streaming world allows him to make money from other things, such as collaborations with sports brands. Tyler Blevins' contribution to the popularization of Fortnite was also appreciated by its creators: from this year it has a Ninja avatar.
It happens that viewers make sudden and very impressive gifts to their idols. For example, streamer Sick Nerd in January 2019 received for broadcasting donations for 20 bitcoins, which at that time amounted to 70 thousand in dollar terms. Now this amount is about three times more.
Fact 6: you can stream anything
Streamers do not make money by playing games alone! If you are not a gamer, try streaming in IRL (in real life, "in real life").
Topics can be anything. For example:
- Girlnovember - an aged woman streams how she knits.
- Hungry - round-the-clock broadcast with cooking.
- GENSYXA - video chat with Russian pop music, as in the days of the beginning of MTV.
Twitch has a Just Chatting category for this. And people spend more time in it than in game streams.
You can create a channel and just broadcast what you love the most. Surely there are those who are interested in how you bake buns, communicate with your pet, or fiddle with the carburetor (what if!).
Fact 7: the easiest place to start is by streaming games - even solitaire
Twitch stars broadcast mostly games. For example, summit1g runs The Elder Scrolls Online, shroud fights Counter-Strike: Global Offensive and Apex Legends, NICKMERCS showcases their skills in Call of Duty: Modern Warfare, and xQcOW spends hours on Minecraft and Dark Souls II.
But you don't have to play the latest games. For example, a streamer under the nickname Twaryna demonstrates the passage of the third "Heroes" and earns great money. There are broadcasts on StarCraft, Diablo, Half-Life and other projects well known to those who grew up in the 90s.
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Fact 8: you can stream even at 90
Japanese Hamako Mori, known as Gamer Grandma, has become the world's oldest streamer. Her name even entered in the Guinness Book of Records.
Morey became interested in computer games back in the 80s. Her favorite project is Grand Theft Auto V. But, despite her age, she is not conservative and has tried a lot of games: from Spec Ops and Dauntless to Call of Duty and NieR: Automata. Oldest video on Hamako's YouTube channel dated 2014: In it, the character Mori flies on a dragon in Skyrim.
And Gamer Grandma is not going to stop at all. In an interview with representatives of the Guinness Book of Records, Mori said that she would be glad if more of her peers were addicted to computer games.
Fact 9: even those with serious health problems are streaming
At the streamer GrndPaGaming, A 67-year-old Apex Legends fan, has over 20 years of service with the SEALs and a 7-year successful history of fighting cancer. At work, he was injured: he unsuccessfully fell from a chair and injured three vertebral discs. Now the plate in the neck regularly reminds of this with acute pain.
GrndPaGaming finds it difficult to use the keyboard and mouse due to the almost complete loss of sensitivity in the hands. However, this did not stop him from broadcasting the game for 29 hours and gaining more than 160 thousand followers on Twitch. The streamer broadcasts over 100 hours a week, that is, plays more than 12 hours a day!
Usually GrndPaGaming sits down at the computer at noon and takes a break around 5 pm. Then at 8 pm he starts the broadcast again. And on Friday and on weekends, he can sit at the computer even longer. Game streaming helps him get away from pain and have a good time.
GrndPaGaming has been playing since 1976. He started with the text game B-1 Bomber and couldn't stop it. His favorite project is Wing Commander: Privateer, presented in 1993.
By the way, the experience of serving in the SEAL division helps the streamer to play games like PUBG. He also hates cheaters and seeks to motivate his viewers to play fair.