6 key skills manager

Immediately after graduation I became a supervisor. For 7 years, I worked in the restaurant business, event agencies, labor protection, and now engaged in financial consulting. Looking back, I see: my work has been a constant firefighting. I did not know how to plan, motivate employees, to ask the result. Constantly I tested some hypotheses, most of which were not given effect.

Over the past year and a half I have rethought its role as a leader. Now safely supervise a team of 20 people, I plan to within 90%, and I know how much the company will work to the end of the year. And all this quietly and without nerves.

This article will discuss six key skills of a good manager. Of course, in my opinion.

1. Delegate

The head should not be the best employee of the company and make it absolutely everything. The main task of the head - to implement the strategy and provide net profits.

But often the situation is quite different. Instead of the employment strategy head gets stuck in a routine. Accrues wages, goes in tax, fill reports, winds platozhki, gazelle unloads the goods, draws a website launches advertising... That day has passed. And then they say, "is not output from the owner."

I try as much as possible to ask themselves: "What I'm doing now, leading me to the result?" If you can automate or delegate the task and instead of it to do more important things - I try to do it, freeing time for strategic tasks.

Delegate scary. For example, I have long engaged in view of the company's cash on hand. Entrust this task assistant hesitated: I think that he can not deliver payments by category and will never understand all the nuances.

But nothing. He gathered his thoughts, instructed, the first time a lot of help - and now only confirms the payment twice a month to check the work. As a result, save yourself a week in the month.

2. planning result

All entrepreneurs think that planning. Earlier this year, say to themselves: "I want the red" Audi A7 "," - here's the plan. But the "I want" and "plan" - are two different things.

"I want" - it is simply no legitimate interest. How to make money on the "Audi", you do not understand. You see only what you want. The probability that it is actually going to happen, small. And if it happens, it is only thanks to happy coincidence.

"Plan" - this is when you know the details of how to come to a result. For example, to make a plan on the net profit, you need to understand how it affects income and expenses.

Next - to paint all the costs of each month and check them in the process. Then plan revenues: make sales funnel, to break it into stages, assign responsibility - and again control. This is the planAnd not just a "Wishlist" - because he has reason.

3. motivate employees

Imagine two companies. In the first employees arrive at work at 9:00, perform the tasks on the list and go exactly at 18:00. In the second - a creative approach to the problem, offer innovative solutions and generally do their work with fire in his eyes. Difference in motivation.

Motivated employees are interested in his work. He does it not just for the money, but also because that simply burning it. To achieve this, I try to use the strengths of employees, give the task, which will help them to fulfill your potential.

It is also important to provide sufficient resources to carry out these interesting problems. For example, our company has come targetolog. Its strong point - setting advertising campaigns, search for audiences, hypotheses testing. He initially was motivated because he liked our project. It seems to be an ideal situation.

But advertising budget with us at that time was 5000 rubles. Him with would be interesting to work with. Then we discussed what the results will receive the company, if the budget will be more. We put on applications of social networks plan and gradually began to increase the budget.

As a result, and the company benefits, employee and interesting. Everybody wins.

4. Filter capabilities

Business training for all their usefulness is often played with a cruel joke entrepreneurs. A charismatic speaker talks about sales, entrepreneur inspired by the theme and run pump sales. A week later, he goes to a workshop for automation, and the same thing happens. Then finance, then something else, fifth, tenth. As a result, he does a bit of everything - and you'll have not done at all.

My company is cleaning up the business finances. Many people like what we do, and they ask, " personal finances You do not do? Why not invest in going? And why business processes are debugging? "

And all this really cool features that we can use. And with the right approach they will result. But right now we just do not have the resources to bring them to that result. And so more effectively remain in business finance and delve into them.

5. Think of the result

When I'm planning a net profit, the first answer to the question of what I want. "Wishlist" to be real, so I appreciate the company's resources and uses them to make plans, I come to the desired result.

Then I think over, what indicators to be achieved in sales, marketing, and other areas of spending. And only after that I think about concrete actions that will lead to the result.

To sum up, the way of thinking is: the result of → indicators → action.

And it is often the other way around. Among all do something, get some indicators that combine to give a strange result. In this mode, for years people tested hypothesis and did not achieve.

Here is an example. That the company had planned profit, Sales manager must do one million rubles per month. This is the result. To do this, he needs to process 200 applications for the conversion of 50% and an average check of 10 000 rubles. It figures. To achieve these figures, it is necessary to formulate a value proposition, apply different sales techniques and funny jokes. It is action.

Effective model: the result (sales) → parameters (conversion, the average check) → action (proposal, methodology, jokes).

And when on the contrary, it turns out that's how. We offer sales manager has knowledge of the three methods and harvested two jokes. Using them, he gives the conversion of 20% and the average bill in 8900 rubles. As a result - 356 000 rubles in cash.

Inefficient model: actions (proposal, methodology, jokes) → parameters (conversion, the average check) → result (revenue).

6. Choose from options

Imagine: the production director comes to the head and says, "I've found the new machines. Buy "For me these questions - an indication that the issue is not well designed.

An effective leader will insist on the fact that he was given several options and show how they affect the company's bottom line. Otherwise, it limits the horizon with respect to its decision and does not control the situation fully.

While the head is not aware of this role, most likely, he will intuitively make decisions, listen to interesting stories about mythical successes employees to work 27 hours a day. The result - an endless marking time in one place.

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These six skills I formulated at the end of 8 years of experience in management. With them, the work has become more efficient, it is no longer reduced to patching holes. Now I clearly understand that my role - to ensure the company's planned net profit. Over this and work.

And what skills are important to you for a leader?

see also

• How to work with KPI →
• How to motivate employees using the theory of Vroom expectations →
• 3 reasons why your business is not profitable →