How your image on social networks can affect your personal finances and career
Work And Study Relations / / December 19, 2019
Saying "What the user in mind, the Internet, he said," with the advent of social networking has become even more urgent. However, what is there to be surprised? Each owner of the account in the "Twitter" and "Facebook" - his own editor, talented director, capricious star, cameraman, scriptwriter... who still remember? However, no matter how important, that are made clear: what we could hide from strangers in off-line life easily spread to the network, while actively discussing this information and sharing almost the most secret. Not all, of course, we picked up the addiction, but "sick" enough.
User Account - a digital fingerprint of the person
Social networking has long been irrevocably turned into a universal database, a storehouse of useful information about the personal life of each user. Any entry, repost, Like, music track, video or photograph can tell the user more than he knows about himself. No wonder that for a long time psychologists on the basis of data from the social. Networks are trained in the preparation of a complete portrait resident "World Wide Web."
Here, for example, a group of researchers at the Massachusetts Institute of Technology conducted a little experiment. As a result, it was found out that users of Facebook and VKontakte and other social services. Networks do not aspire to create your ideal virtual portrait. On the contrary, they faithfully reproduce the digital impression of his personality. And his excessive frankness regulars sots.setey argue rather unpretentious: who should, he always finds it.
Do not even doubt, have long been known. And, as a rule, known even by those whose knowledge of your personal life you certainly will not be happy. Imagine the following situation: you come to the bank to get credit. And instead of getting a positive response failure, on top of which will lie quite inappropriately broad and provocative portfolio of VKontakte. And I'm not exaggerating, this outcome is quite likely, if you're mindlessly write on the Internet all that came into our heads.
Analysts point out that even with the help of which device you access to the network, in which countries are resting, in which shops go. The psychological portrait of a man you can make of that what he reads the media, where he studied and worked.
And the most amazing thing is that to solve this problem, undetected and ignored the social network is not the answer. The absence of the profile provides an understanding of what you have something to hide.
The bank will not give you a loan if ...
One visit to your page in the social network may be sufficient that the bank refused to cooperate with you. Profile of any user theoretically allows you to see what direct impact on its creditworthiness.
1. About unreliability potential customer can speak his personal photos in a drunken state and a lot of pictures from various nightclubs.
2. A large number of "unreliable" friends. Perhaps drinkers, aggressive trolls and the guys in caps and sweat pants in reality, very good people, but financial institutions are unlikely to dig so deep. It is also advisable not to engage in the type of community, "How to cheat the bank", "How not to pay the loan."
3. If you already have an expensive smartphone while overdue payment, try not to describe the network all the joys of owning this wonderful gadget. Most likely, the bank will not miss the opportunity to remind you about the debt, posted a message on your page. And most likely, you immediately ENTERED into a "black list".
4. Nothing at all to talk about themselves in a social network or delete a page - not the best solution. Bank of suspects you in secrecy and reluctance to make contact, and for a long time will think, to work with you or not.
5. If your social status does not correspond to the desired amount of credit, failure is guaranteed. Banking institutions would react much more loyal to the man in the photo is featured personal private cars, expensive gadgets, travel abroad and so on.
Remains open only one question: Is it legal to use such information banks from social networks? On the one hand, these financial institutions do not have the right to transfer to the credit bureau data without the consent of the account holder. And on the other - the law does not prohibit the banks to use the information obtained. Therefore it is better all the same in advance tune in to what your page on a social network or blog will be studied in detail.
You can complain about your work on the Internet. But do not ...
On professional social networks behave like LinkedIn users, as a rule, so as not to lose face and demonstrate exceptional personal and professional qualities. This is understandable, because such sites exist only for people to find a prestigious job, and climbed up the ladder. And services like Facebook or Twitter on the dirt does not skimp because this is where people dump all masks are candid conversations, gossip, play the fool... and this behavior may cause the image of a serious person damage.
One of the employees of the Swedish Volvo car group on his page of Facebook wrote: "Another day in this madhouse." Careless colleagues to support two other employees of the company, commented on the note to the employer unpleasant tones. I think we should not talk about what fate awaited them - all three of them pointed to the door.
And described the case - not the first nor the last, when, due to entries on social networks or blogs people have had problems with their bosses or even remain without work.
Screaming about freedom of speech or is it to be more careful?
Employers with great zeal monitor its employees and applicants for vacancies. Speech can go about finding reviews professors, former colleagues and friends. And often, this information helps to better understand a person's personality.
Naturally, with this information, they can "dig up" an old conversation with a former lover or tricky pictures. Is it ethical to their side, a rhetorical question. Employers will still have to look for additional evidence in addition to the job, whether you like it or not. And in general, I believe that the problem of ethics is not even worth considering: the anonymity of the Internet does not exist. You already tacitly allowed everyone who wants to know about you more than you need.
Executives view photos, open the correspondence of human interest. They might be interested in the phrase of the current place of work or terms of user interaction. By the way, there are companies that are quite sensitive about a trade secret. They are something, and guard personal or family photos and too frank statements in the public domain. However, each company has its own principles and standards.
Therefore, you need to understand what kind of image you are creating in the Internet: you can simply pour on your account everything or think carefully about his image and personal image. In this and in another case, you will be evaluated. Just assessments will be dramatically different. And if you care about your career, you have to obey the rules of "censorship", because in any case the Internet - is a public space, and here it is necessary to live according to the rules.
While not all employers are taken seriously by all employees write on the pages in the social. networks. My friend, by the way, believes that the virtual image does not always match reality. In his state has a fairly modest and responsible workers, who do not consider reprehensible conduct Surfing boldly or aggressively, according to indecent images and repost on their pages in Facebook. In his experience, among such individuals are found quite adequate people, and the reason to abandon them in the position he had not.
How to create a successful brand itself?
Privacy on the Internet is completely absent. In blogs, social networks, we leave a digital imprint, sometimes even without applying to this special effort. The first thing you must understand: if you have something to hide, it should not be online. And the second - use the Internet to create their own brand.
1. Take professional photos
This is the first and perhaps one of the most important points. Successful people are always trying not only to do everything at the highest level, but also look like. Therefore, firstly, remove from the network all the pictures that could compromise you and you're looking to put it mildly, not very. Secondly, make a photo session with a professional photographer. In the "world wide web" all two-dimensional, so one of your picture is worth more than you can imagine.
2. Modesty adorns the Internet
Pay attention to their strengths and create a positive self-image. For example, if you have done an excellent job, tell us about it on the Internet. Use the blog site, social networks and other mass media to demonstrate their value and significance. And in this case, I tell you, modesty only hurt.
3. Write to Twitter'e
Believe it or not, but it is Twitter - a powerful web-based tool for getting to know people from different industries. That's what my colleague from Revolverlab personally I acquainted with Eldar Murtazin and arranged for an interview.
The same was the case with Sergei MityaevHe also Tehnoslav Bergamot from gagadget.com.
4. Use professional media platform
Sign up for professional networking platform and try to be as active as possible. Join the discussion in groups, ask informed questions and professionally respond to other users. This exchange of information will make it clear that you - an authority in your field.
5. Published in the well-known blogs
Authoritative blogs have in any industry. Why not start writing in one of them? Publications on your behalf will add another plus to your karma.
6. Create your own blog
You can write notes on any site. Even an interesting article on the social network can draw attention to you. Write about your unique experience and your blog will find its followers. And then with the help of a blog are you personalize the way will not be able to make this a short update on the Facebook status.