19/12/2019
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How to make money on TikTok - free course from Teachline, training 12 online lectures, Date: November 30, 2023.
Miscellaneous / / December 04, 2023
Gain an audience and start making money from advertising and collaborations with brands. Learn to generate high-quality photo and video content yourself and you will be able to stand out from other bloggers.
Master all promotion tools on TikTok - from content marketing to targeted advertising. You will be able to promote your profile yourself without contractors and earn additional income through in-demand skills.
Get new customers and increase sales. You can promote your business on social networks yourself or supervise the work of contractors.
Marketer, member of the marketers club. Blogger, member of the National Association of Bloggers
After each lecture - a practical task
Lecture 1. Introduction to TikTok. What is TikTok? Myths and reality. TikTok user statistics. The unique secret of TikTok popularity. How does the recommendations feed work? TikTok competitors. Prospects for TikTok.
Lecture 2. Blog positioning. Determining the topic of the blog. Analysis of the target audience and competitors. Development of a promotion strategy. Account registration.
Lecture 3. Formation of a content plan. Types of content. An endless stream of ideas for videos. Drawing up a content plan. Roller design. Script writing.
Lecture 4. Entertaining content. Features of constructing entertaining videos. What topics can and cannot be joked about? Hype. Social videos.
Lecture 5. Useful content. Storytelling. Series. What should experts and businesses shoot videos about? How interesting it is to talk about boring topics.
Lecture 6. Interaction with the audience. Involving the audience in your videos. Challenges, trends, duets. Live broadcasts. TikTok community.
Lecture 7. Filming and editing. What equipment will be needed? Review of the TikTok video editor and third-party programs. Secrets of shooting.
Lecture 8. Account promotion. Hashtags on TikTok. How often and at what time is best to publish content. How to get included in recommendations. Analysis of statistics and search for growth points. Audience overflows.
Lecture 9. Building a brand on TikTok. Brand ambassadors on TikTok. Personal brand of an expert. TikTok for business. How to build a flow of clients from TikTok. Types of advertising.
Lecture 10. Monetization for bloggers and non-bloggers. Ways to earn money for a blogger. How to properly interact between bloggers and businesses. TikTok Talent Program. Rules for creating advertising in TikTok. How to make money if you are not a blogger.
Lecture 11. Targeted advertising on TikTok. Overview and features of the TikTok Ads advertising account. Campaign goals. Advertising launch algorithm. Creation of creatives. Working with statistics and tracking performance. Advertising optimization techniques. Typical mistakes.
Lecture 12. Results. Further plan of action, analysis of profiles, answers to questions.
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