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Online reputation management: how to create a positive image - course RUB 790. from Netology, training 3 hours, Date: December 1, 2023.
Miscellaneous / / December 03, 2023
“Netology” is a quick way to learn internet promotion and online project management. Open classes, online intensives and interactive courses for quick learning.
Netology is an online university for the preparation and additional training of specialists in the most popular Internet professions. This university is taught by highly qualified specialists working in companies such as Google, Yandex, Mail.ru, Alfa-Bank and other major companies. Many of them are owners of their own successful online businesses.
Netology was founded in 2011. The co-founders of the site are entrepreneur Maxim Spiridonov, who is the general director of Netology, and his wife Yulia Spiridonova-Mikeda, who, in fact, came up with the concept of the project.
Such publications as RBC Daily, Vedomosti, Argumenty i Fakty, Lifehacker, Lenta.ru, Slon and many others have written about Netology.
Maxim Spiridonov himself writes a column for Forbes, is the author and presenter of the analytical program “Runetology”, the guests of which are major experts in the field of online business. Maxim took part in the creation and led dozens of major web projects, including such projects as the Pod.fm podcast terminal, magazine "ShkolaZhizni.ru", service "BobrDobr.ru", social bookmarking site Memori.ru, Internet encyclopedia Calend.ru and forex broker FreshForex. He is the author of the book “Who Controls the Russian Internet.” In general, it is clear that the man is a great expert in his field.
Netology is a resident of Skolkovo and has a state license (No. 037356 dated April 6, 2016)
Engaged in the implementation of social media monitoring systems in government and commercial organizations, consulting on practical work in social networks.
You may need personal motivation at any stage of your career ladder. If you are a student, middle manager, top manager or business owner, sooner or later you may come to the conclusion that internal energy has dried up and there is a need to motivate yourself for further professional or personal development. Timofey Levitsky, a course expert on personal motivation, will tell you how to get out of this situation wisely.
Duration and format of training: 16 academic hours in person or online. Competition is a natural mechanism for market development. In some cases, it contributes to growth and the search for new solutions and directions; in others, it causes a decline in the business activity of individual players and their departure. To launch and develop new projects or products, it is important to obtain a sufficient amount of analytical information for decision-making at the pre-investment stage. The minimum sufficient analytics to start a new project is information about competitors, which are included in a more comprehensive marketing research with a full study of market requests. Competitive intelligence is the optimal way of analysis: it allows not only to evaluate the competitors themselves according to a number of criteria and receive commercial offers, but also study the preferences of consumers in your niche through examples of their work. By learning to carry out competitive intelligence before launching new projects, you can not only accept economically the right decision, but also offer your employees information for optimizing the product and analytics for building a funnel sales The training will allow top managers, heads of the company and structural divisions to optimize the decision-making process and avoid a number of mistakes at the start of new projects.
Learn to work with advertising channels and analytics to turn digital marketing into sales
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