Fashion journalism and media creation - course 180,000 rub. from the British Higher School of Design, training 3 months, date November 28, 2023.

Language of instruction
Russian

Start date
April 20, 2023

Duration
3 months 156 ac. hours

Form of study
3 lessons per week:
weekdays and one day off

To become an influential fashion columnist, blogger or PR specialist, it is important to know the history of fashion, have a comprehensive view of industry processes, distinguish and analyze trends, keep abreast of global agendas. And the most important thing is to write texts in such a way as to hook the reader from the first sentence and maintain interest until the very end.

Under the guidance of columnist for Vogue Russia, The Blueprint, Kommersant Olga Mikhailovskaya and others industry experts, students will master professional fashion terminology and gain skills in working with text. The process will involve practicing writing in a lively, modern language and choosing the appropriate structure depending on the format and type of publication.

Students will gain knowledge about conducting interviews: from interacting with the PR service and formulating questions to dialogue. And their works will be commented on by the authors of interviews with Miuccia Prada, Giorgio Armani, Jean-Paul Gaultier, Alexander McQueen, Raf Simons, Alexander Wang, Dries Van Noten, Gosha Rubchinskiy and other presenters designers.

During the program, participants' texts will be individually reviewed by industry practitioners. This will allow you to develop exactly the skills that everyone needs for their current activities.

Olga Shevchenko

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Founder of the Helppy freelancing school. 15 years in marketing, 9 of them in freelancing. Transferred more than 4,000 people from 60 countries to freelancing