We create visual content for social networks - course 12,000 rubles. from Teachline, training 6 lectures, Date November 27, 2023.

Visual content for social networks

Basics of design in social networks. Let's figure out where and how to look for images: popular and accessible services and photo banks. We create image templates for posts. We select creatives for targeted advertising. Figma: creating creatives. Creation of layouts. We create a composition and convey ideas through creativity. Services for creating images.

Working with creatives. Goals and objectives of images in targeted advertising. We organize work with photo stocks to select the basis for creatives. Let's learn how to create layouts. We work with the meanings and perception of advertisements.

Promotion on Pinterest. We analyze the principles of what should be in social networks from a visual point of view, based on working with the most visual social network - Pinterest. Let's look at what kind of social network this is and why promote there. Promotion on Pinterest: basic rules. Recommendations for photo and video content.

VK clips. Let's look at why it's worth mastering clips on VK and starting promoting there in the near future. Let's learn how to create content and get into recommendations. Let's study the features of creating and promoting videos for business and personal brand.

VKontakte stories. Let's explore the benefits of promoting through stories. Let's consider how stories can help in the comprehensive promotion of a community or personal page. Possibilities and formats of stories, let's work with plots. Let's figure out what to publish and what applications to use.

Video content on social networks. Let's understand why video is needed in SMM. Let's look at the important stages of creating a video for social networks: ideas, script, filming, editing and publishing. Let's look at examples in VKontakte, Yandex. Zene" and Telegram.