Like the iPhone affects the... economy

If you follow the news of the economy, the dire predictions and the crazy stock market volatility can spoil the mood. But not the release of new iPhone. September 19 new smartphones of Apple went on sale, and the number of devices ordered seriously affected the state of the stock market.

«IPhone significantly affect the market. It seems that this is a small device with a big price tag has to have everyone, but its sales from one year to contribute to the growth of gross domestic product "

Michael Feroli

You can not even think about what kind of hidden economic power has the iPhone, lying in your pocket. For a simple user is a phone with a rich feature set. As a rule, sales greatly increases every two years during the updating of the design of smart phones. When reporting on the financial performance of the company, Tim Cook said that the new iPhone is the best ever built, and customers are very fond of these devices.

Do you like iPhone or not, but to recognize its financial strength forced. Apple gets a huge profit for the sale of its smartphones. The actual starting price of the new iPhone is $ 649, which is not close to the advertised amount to $ 199. A model with a larger memory capacity and screen size are more expensive. As a result, the total price is formed after acceptance by the client of all the agreements after the iPhone purchase from the operator.

"Cost of creating a single iPhone remains unchanged and amounts to about $ 200 for many years"

Andrew Rasveyler

This estimate does not include the research and marketing costs, but it helps to understand how the iPhone affect the financial success of the company.

Even though an impressive ecosystem of related services, and services to market wearable electronics, the appearance of its own payment system, update iPad and Mac lines and software development, iPhone is the main source of income, which is 60 to 70 percent of the total profit for the implementation of absolutely all products Apple.

iPhone - «core» of the company and the stock market. It is well known that Apple is the largest corporation in the world by market capitalization. iPhone is a powerful engine in this regard.

Since the iPhone is produced abroad and sold around the world, there is a stimulation of the economy figures in other regions, making it difficult to estimate the company's activities on the domestic market. This is especially true of East Asia.

However, iPhone impact on the US market as a whole feels very strong. For example, to have increased by 3.4% last month, nationwide sales of mobile electronics and clothing sales fell 1.2%. I have the feeling that people are more important to have a modern gadget than a nice new suit. iPhone - Apple's chief financial lever.

All this explains the formidable economic strength of the company especially in the first period after the emergence of new models. And this is not the most detailed analysis of the sales of the iPhone impact on the economy. It seems the hype after Apple presentation has had to calm down, but soon will come the New Year holidays, and millions of new iPhone will quickly fly off the shelves.

via The New York Times