7 interesting factors that affect our sense of taste
A Life / / December 19, 2019
1. Colour
Color food and drinks as well as dishes, in which they are served, greatly affects our perception of taste. In one experiment,The Effect of Glass Colour on the Evaluation of a Beverage's Thirst-Quenching QualityConducted by specialists from the University of Nara in Japan, thirsty participants were asked to drink soda from a multi-colored cups. And those who drank out of the blue, admitted that aeration they are much cooler and quenches thirst better than red and orange.
Soda cups all was the same. But the blue color associatedColour-Temperature Correspondences: When Reactions to Thermal Stimuli Are Influenced by Colour the cold, forced to take a refreshing drink more.
researchColour Enhances Taste Scientists from the University of British Columbia, and Oxford University also confirmed the effect of color on taste. For example, they found that drinks in pink jars seem more sweet than other vessels. Strawberry mousse on a white plate sweeter than black. Coffee in a brown package is associated with a strong taste and aroma. A bright dishes seem
On the psychological impact of food colour We tastier.2. Crockery and cutlery
The material from which made dishes, can also alter the taste of food. For example, spoons made from copper or zinc, to increase the apparent strength of taste of food - salinity, bitterness or sweetness, as claimedTasting spoons: Assessing how the material of a spoon affects the taste of the food psychiatrist at King's College London. The researchers believe that this effect can help people eat less saltWhich, as we know, is not very useful in large quantities.
More food seems more salt, if there is it is not a fork or a spoon and a knife. That is the conclusionThe taste of cutlery: How the taste of food is affected by the weight, size, shape, and colour of the cutlery used to eat it scientists came from the University of Oxford and the University of Montreal. In addition, they learned that if there is a light yogurt with a plastic spoon, it seems thicker. And if the spoon is heavy and large, it will increase the sweetness of the imaginary.
Another studyCutlery matters: heavy cutlery enhances diners' enjoyment of the food served in a realistic dining environment It found that people who eat with the help of heavy cutlery, get more pleasure from food.
find out🍜
- Why the food in the bowl seems to taste better than on a plate
3. Temperature
Everyone knows that the same dish can vary according to your taste, depending on whether or not it has warmed up. Cold meats seems to be more salty, but is still quite tasty. Cooled soup has unpleasant. warm beer awful: it is strongly bitter, but the coffee and chocolate, on the contrary, it is better to use hot.
All this is because the temperature influences our taste buds. Its increase leadsHeat activation of TRPM5 underlies thermal sensitivity of sweet taste to increase the sensitivity of receptors, sensing sweetness, however, such as melted ice cream becomes more sweet.
Cooling causes the oral cavityThermal stimulation of taste , Temperature Affects Human Sweet Taste via At Least Two Mechanisms increased susceptibility to salty and sour tastes.
In this regard, researchers from the University of Arkansas have made an interesting observationTemperature of served water can modulate sensory perception and acceptance of food. According to them, the majority of Americans prefer to ice-water, the Europeans and Asians selected beverage at room temperature or hot tea. Because of this, the Americans have dulled perception of sweetness. And to make up for it, they eat more sugary foods.
Conclusion: if you sit on a diet and try to refrain from all these cakes and pastries, do not drink too much cold drinks.
4. Scents
Much of the information about the food you get by not only taste perception, but also the sense of smell, which is associated with taste budsSmelling with your tongue, Odor / taste integration and the perception of flavor.
Tom Finger, a professor of the Medical School of the University of Colorado-DenverWhen chew, you miss the air through the nasal passages and feel the smell of the food in your mouth. And without this interaction, you will not feel sophisticated tastes. You will be limited to only five taste sensations perceived by the language: salty, sour, sweet, bitter and umami (the taste generated by glutamate sodium).
Remember how you feel when you eat cold, with stuffy nose. Or hold himself nose and try to chew anything. Taste completely change and become much poorer.
Study question👁
- How we cheat the senses
5. Environment
Exerts influence on tasteAssessing the influence of the multisensory environment on the whisky drinking experience not only the smell of the food itself, but also a place where you eat. That is why there are in nature, even simple food is nicer than refined in the city. And those who are long in a place crowded smells (eg from pastry), there is a temporary bridost - failure to assess tastes.
More on our sense of taste impact humidity and air pressure. For example, dry atmosphere and a low pressure flying aircraft affect mucous and reduceWhy does food taste different on planes? the sensitivity of people to taste and smell. Therefore food from airlines seems especially nasty.
By the way, you will fly by plane - try to drink tomato juice. constant engine noise audible in the passenger compartment reduces susceptibility to sweet, but reinforcesHow noise affects the palate: When flying, taste buds prefer savory tomato taste "umami". Therefore foods rich in sodium glutamate (e.g., tomato juice, Parmesan cheese and asparagus) become tastier.
6. body position
StudyPosture impacts how you perceive your food Scientists from the University of South Florida, published in the Journal of Consumer Research, found that the perception of taste affects posture and posture. When you experience discomfort and eat in an awkward position or standing, the sensor sensitivity is reduced, and the food is less tasty.
A sitting people, by contrast, can fully appreciate the taste of the dish. So take food at the table, not on the run.
In this case, for example, tasteless food standing absorb easier since you will pay less attention to its shortcomings. Posture affects the temperature perception: people standing coffee seems to be less hot than those who sit.
In addition, those who eat standing up, consume less food and showing a decrease in appetite. Therefore, the author of the studyExtending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste PerceptionDr. Dipayal Biswas advised people to losing weight is, staying on his feet. At the same time, and the extra physical load will get.
Learn🤔
- How to sit and what to do if you can not
7. Price
The food is more expensive, so it tastes better. Scientists at Bonn University have conducted the following experimentWhy expensive wine appears to taste better: It's the price tagThey were given identical chocolate and wine subjects, but in some cases experimental urged that his proposed products They have a particularly high price.
As a result, those who thought their wine elite, have more fun - measuring brain activity on MRI scanner showed it.
Bernd Weber, Acting Director of the Center for Economics and Neurosciencereward system in the brain and stronger motivating triggered when referring to the high price of the product, and obviously thus amplified mouthfeel.
So, if you are hosting, post them quite ordinary wine without labels, and reassure them that it is expensive. studies showWhen Does the Price Affect the Taste? Results from a Wine ExperimentThat after this drink will be perceived better.
see also🧐
- How to make the brain feel satiety faster
- Why eating habits change with age
- Food Psychology: how to love hateful products