What you should know before starting a hotel business
His Work Educational Program / / December 19, 2019
At first glance, to open a hotel relatively simple business idea. I bought the room, made it in repair, hired staff to keep order - and yet, collect money, pay their taxes and put the remainder in his pocket.
However, as in any other case, in the hotel business many pitfalls. And for them it is important to think in advance - before you find yourself with too heavy a loan and a distinct understanding: "It seems it's not mine."
Here it pays to know before you go decisively to register its own mini-hotel.
You will need a consultant
In principle, they can act and you will - if you have economic education or you have studied at the faculty of hotel business. Or you have experience manager at the hotel. This background is ensure that you at least in general terms, represent what's inside this mechanism.
And then there are a lot of nuances: the choice of organizational and legal forms of activity and taxation systemIn which you will build a business, to the purely economic details - where to buy supplies as a timetable for cleaning and working staff, who to contact, if necessary, emergency repairs and so Further.
Once again: if you are a neophyte, you need a professional consultant. He will save you a lot of money. Seriously. Without it, you can try to pass except their own apartment or two to personally fill all the bumps and purchase, albeit sometimes by financial losses, the necessary experience.
It should be defined in advance with a view of the hotel
This is a key point, from which the next steps depend on. Hotels formats, there are many, such as:
- hostel;
- in the resort or bed & breakfast tourist spot;
- economy class hotel;
- business hotel of solvent and demanding customers;
- The aparthotel, which shall not numbers, and individual flats (apartments) with all the amenities, including a kitchen.
Depending on what format do you prefer, you will select the location of the object, its layout and design, quality of materials used, the amount of furniture, and more.
To decide, take time out at least a month or two. Get a notebook, a special folder on your desktop and save the answers to all the questions about it "your" version of the hospitality industry:
- Write down the idea. Develop it - provide details on how the chips would be implemented, which could draw customers to you.
- Look for similar projects that have already been implemented. Save images, videos, customer testimonials. This will help you determine exactly what advantages you could borrow and any shortcomings should be avoided.
- Make a detailed plan for the implementation of your idea. Understand and write down what needs to have customers from your target audience. Sketch a preliminary layout of the hotel. Make a tentative estimate. This information will form the basis of your business plan.
You will need money. decent
Just say: if you have to finance difficult undertaking with the hotel business is better to postpone. This is a matter that requires large-scale costs. And it is not always predictable.
The most important line of expenses - it is the purchase of suitable premises, if you do not have in its ownership. Rentals of foreign objects into a hotel, as a rule, is irrational: it besides the fact that you have to make monthly payments, you will spend a rather big amount for repair and design of the building, which will have over time leave. More or less acceptable except that the long-term rent for a period of 10 years with option to purchase.
When choosing a hotel room, be sure to pay attention to the following factors:
- Location. Optimally, if the hotel is in the pass-through location: close to the sea (in the case of resort region) sites in the downtown area.
- Transport accessibility. The more comfortable you get there, the more customers will be.
- Infrastructure development. Supermarket, pharmacy, parking next to make your hotel more attractive.
- Having a separate entrance.
Accommodation satisfying such parameters is rarely cheap. To obtain Bank loanIt needs a ready-made business plan, which will prove to the bank that your business is highly likely to be profitable.
You will need patience to execute all documents
Even if you already have a room (for example, apartment or house), where you can open a mini-hotel, you have to go through the process of formalizing the hotel. It includes, among other things:
- transferArticle 288. Ownership of dwelling premises from residential to non-residential;
- a certificate of business registration and statement on the account in the Federal Tax Service;
- registration permits for the construction or alterations premises;
- obtain documents that confirm that your future hotel meets the requirements of fire, sanitary, technical, environmental security;
- obtain all licenses - for example, the organization of catering (if you plan to provide the guests of the "breakfast included" option) or trade in alcoholic beverages.
This is not a complete list of documents and permits. It can be much wider - it depends on the specific object. In any case, be prepared for the fact that on the design of the hotel is necessary to spend a sufficient amount of time and effort.
You have to learn to understand people
This skill is useful in any field, but in the hotel business it is vital at all. You can create a model hotel, fill it with expensive furniture and high quality sanitary ware, hitting its customers' personal charisma. But if unfriendly "sits at the reception youpimply girl"From a business anecdote, all your efforts will go down the drain.
The same applies to customers.
Knowledge of human psychology - a prerequisite. Someone needs to make a discount, even if minimal. And with whom it is necessary to talk tough and "no discount" format. You must be able to make a decision for the visitors - not all are ready to select a fortune.
Svetlana Bujor, the owner of a mini-hotel "Chaika" (Cliff, Alushta)
Become rigid and uncompromising
Skill say "no" or ensure compliance with your set of conditions - one of the most important features of the hotelier. If you do not have teeth, you will eat. Perhaps more during the negotiation phase of the hotel project. And almost certainly, when the hotel will earn.
Customers are different. Builders, repairers, suppliers, employees - too. Each of them would pull the blanket over himself, squeezing and gnawing of you personal benefit. If you give in and let the game go on your not, and by the rules imposed on other people - you lose.
And at the same time cultivate a subtle psychologist
Psychological factors - one of the most unexpected discoveries that make for yourself hoteliers.
Svetlana Bujor
I did not expect that I will become a tradition for the sleepless nights and the guests who have little things are urgently needed, and that in four or five in the morning. I did not expect to have to be an expert in all areas: to know, for example, whether the moon path on the sea in the night when the customers arrive, or whether good gasoline at the gas station 10 kilometers from the hotel.
Another discovery: if you are the owner or administrator, you must be an excellent crisis manager. Between guests often conflicts arise, and here it is important to such people as little as possible to interfere with each other. It is necessary to provide communication parties exclusively through the staff - only in this case is a good chance that everything will be settled without scandals.
clients (I hope they will have a lot) different. That they had positive reviews about your hotel, you'll have to find the key to each of them. Yes, sometimes stepping on your throat. And still smiling, no matter what.
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