REVIEW: "Johnny Ive. Apple legendary designer "(+ infographics)

Even if you're not a fan of Apple, you really should read a book about the designer of the company. Biographies of talented people - it is always a useful fiction. More information about this book, read our article. A nice bonus: great infographics, reflecting the work of John.

The design of Apple products like the way fans of the "apple" of the company and its haters. Huge corporations are inspired by the work of John Quince or simply copy its design. It was about this man and this book is written. Of course, this book is good if only because it's about the formation, the formation and work of John Quince. But the author does not disappoint. It is professional in their field Linder Kani. The book in question on ...

It goes about his father, co-workers, bosses and businesses, where he worked as Joni. And, of course, about the genius. I'm not a fan of any of Steve Jobs, nor the name of his talent. He is credited with too much. He could only sell. But Joni - is another matter. Apple really enjoy all appliances. The simplicity and beauty of this company's products makes people give hundreds of thousands of dollars annually.

Linder Kani

Chief editor CultOfMac.com, author of four best-sellers about Apple and Steve Jobs. He writes about computers and technology for leading publications for over 20 years.

First impressions of the book

Translation of the book made by the publishing house "Mann, Ivanov and Ferber". I compared the translation with a pair of original pages and was pleased. I could not find anything to cling to. And I bore. For those who are easy to read in English, on the website of the publishing house can be purchased and the English version of the book.

Read books quite easy and fast. No difficult to understand points. Also absent and boring description of something. The author is very easy to immerse us in the atmosphere, in which John lived, studied and worked. Or rather - he did. Enough (but not too) tells about companies in which he worked Ive. Including about Apple.

What is written in the book

Of course, about Joni Aive. But not only. Author of the book and wrote about his father and his influence on the formation Johnny Quince. The father taught his son very much and helped him to develop as a designer since the early years of life. And the father of Johnny knocked scholarship for education at the Polytechnic Institute of Newcastle.

Mike Ive allowed myself to touch on the thorny issue of whether Gray * agree to pay the tuition? The scholarship was 1500 pounds per year, instead of Joni promised after graduation to work in the design of Gray. While such sponsorship was a rarity, but Gray agreed. (Approx. Editor: Philip Gray, Managing Director Roberts Weaver Group a leading London-based design company)

Also in the book has reviews and colleagues with whom he worked and is working today, Jonathan Ive. Very detailed design describes a system of training in the UK in the '80s. For example, the famous system of "sandwich", from which I am personally delighted. Reading page after page, it becomes clear that John is very humble guy and does not like to receive awards.

To enjoy this book

If you read the book about Steve Jobs in Walter Isaacson's authorship, then you definitely need to read and the book. In this book, it is a question really of genius. All those who are addicted to design, will also be delighted with this book. After all, it describes many aspects of the work of designers. I do not know the designer is steeper than Johnny Ive. So, it is necessary to take an example.

And How we wroteVery useful to read the biographies of talented people. And this book is one of them. Although not as detailed, what usually biography. But, it seems to me that the artistic style of the book, on the contrary, draws. Of course, the book will be interesting for fans of Apple.

"Johnny Ive. Legendary designer Apple », Linder Kani

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Our colleagues from Macradar.ru We prepared an excellent infographic that reflects the work of John Quince. To learn how to set up all of these products, you can find on the pages of the book "Johnny Ive. Apple »Legendary designer.