How to sell a car: a comprehensive guide
Do It Yourself Educational Program / / December 19, 2019
If you want to sell the car at the most favorable price, it will take a lot of time and effort. Usually, all intermediaries and parking place, offering urgent repayment, reduce the price by 20-30% of the market average. Therefore, the best option in the presence of even a small-time stock sale will be independent.
Step 1. Prepare the car for sale
The first is to take care of its presentation. It depends on how quickly you can find a buyer, and what will be the final price of it. Much more profitable to invest a little to eliminate the glaring defects than to slow down the price at the examination.
What should be done
- Wash the car. Can do it yourself, But it is better to go to the car wash.
- Wash the engine. It is better for a few weeks before the sale that he had to dust and its brilliance is not suspicious of the buyers.
- Make polishing body. This is especially true for cars of dark color, which is clearly visible micro-scratches.
- Uber in the cabin. Wipe the dust, polish the dashboard, vacuum the seats, wash rugs, remove all unnecessary from the glove box, ashtray clean.
- Place your order in the trunk. Vacuum, remove all the trash, hang freshener.
- Eliminate the fault, that catch the eye: turn signal lamp burned, leaking antifreeze or knocks in the suspension.
Don'ts
- Do not paint the body. Fresh paint, even in small areas of body elements will cause suspicion that the car traveled in a car accident. In addition, it costs money.
- Do not change the consumables. The new owner will still have to do it myself, so useless to spend money on oil, belts and brake fluid.
Step 2. Select the method of sale
Our goal - to sell the car as expensive as possible, so we do not consider the dealers, parking place and service trade-in in showrooms. To find a buyer for self-selling in several ways: from the advertisements on the internet and newspapers before visiting car markets. Let us consider each of these in more detail.
Ads on the Internet
The most common and effective method resorted to by the majority of car owners. Good that you can get free a huge audience of potential buyers from all over the country. By placing an ad on the Internet, you can work in peace and go about their business, and your car will be sold in the meantime.
Here are a few sites for placement of ads:
- «Auto RU» - the largest and most well-known portal ads automotive subjects.
- Drom.ru - another board, which houses thousands of proposals for the sale of cars.
- Avito.ru - the popular classifieds site with extensive road section.
If you are selling a popular car model, you can also advertise the sale of the club in the relevant branch of the forum. The audience there is less than ads portals, but much interested in purchasing your very own car.
A good strategy would be placing ads on several sites, to expand the coverage of the audience.
In this case, you can even make a slightly different description and make a different photo. Perhaps on one site the buyer does not pay attention to the car, and on the other - is interested.
Ads directly on the machine
The easiest way, sometimes no less effective. Especially if you travel a lot and often go to crowded places. Enough to buy a sticker «Buy» and secure it to the rear window, typing in a phone number and brief information about the car.
However, you can even nowhere to go. Just leave the car in the parking near the supermarket, near a sink or auto parts store. Buyers will be able to immediately evaluate the condition of the body and to look into the interior, and if interested, then do call you. The only negative - will have to be a bit like walking.
Stick a sign "For Sale" on the car can be in addition to the main ad. Even if you do nothing, except for work, do not go. Who knows, maybe your buyer lives in a neighboring house or works in an office across the street.
Ad in the paper
You should not write off this seemingly outdated method. It can be very effective if you live in a small town. In many regions people use it to newspapers when they need something to sell or buy.
There are many newspapers like "Hand in Hand", "All for You" with paid and free ads. Text and photos can often be downloaded from the website of the newspaper, and in the next issue them seen by thousands of potential buyers.
automarket
The most troublesome of all presented method. Nevertheless, he also works. Car markets are always a lot of people and if you're lucky, the car can be sold almost immediately.
The disadvantages of this method is necessary to carry a large number of dealers eager to get a good car at the lowest price, and the need to pay for a parking space. The day will have to pay about a thousand rubles, and sometimes more: it all depends on the city.
On the car market should go at least once to understand what price to ask for the car.
Going to try to remove all the excess out of the trunk: maybe find a buyer and have to immediately execute the transaction.
However, relying only on the car market is not necessary, it is better to put ads at the same time. Markets only work on weekends, which means that the whole week the car will stall and the sale could take a long time.
Step 3. Decide on a price
The next step - to evaluate the car. To do this, prosherstit ads for similar cars, call several phone and chat with workers service centers, where you are served. Having analyzed the other proposals, you can find out the average price on the market and, proceeding from it, choose your taking into account the advantages and disadvantages of your car.
Even two identical cars of the same model year can be different. It depends on the condition, mileage, bundling and uymy other factors. On the final cost depends on the following criteria (when discussing price with a buyer they can and should be used as an argument):
- Model and year of manufacture. Find out the average price for this year's model, and proceed from it. The newer the car, the higher the price.
- Mileage. The average mileage for the year - 10-15 thousand kilometers. If you sell ten-car with mileage of less than 100 thousand kilometers, can nadbavit price. For large runs, be prepared to make allowances.
- Equipment. The more different machine options, the more it costs. Of course, provided that all the bells and whistles are functioning.
- Tuning. But tuning does not affect the price. At least, the money invested in the installation of the audio system, rear wings and body kits, are unlikely to return. Unless there is such as a connoisseur.
- Manufacturer country. If cars were produced at several plants and the particular assembly is more valuable, then it is another reason to increase the price.
- The volume of the engine and transmission. The larger the volume, the more expensive machine. Exceptions are more successful versions of motors, which are appreciated above. Machine always more expensive mechanics, although here, too, everything depends on practicality. Sometimes prefer more simple manual gearbox.
- The number of owners. It is obvious that, if the machine has been in the same hands, there is a chance to sell it more expensive.
- Availability of the service book. It helps prove that the car has always been serviced in a timely manner. This is a good reason to ask for more.
- Body. An important criterion that directly affects the price. If everything is perfect, you can safely put the price higher.
- Running the engine. If there are any problems, it is better to talk about them and to reduce the price. This cover is unlikely to succeed.
- Interior Condition. This is the first thing that draws attention. Landscaped, neprokurenny salon - an excellent opportunity to bargain for a great price.
- State of suspension. Hide defects will not work. So, if there are shortcomings, it is better not to keep silent about them and make a small discount.
- Wheels and tires. Good light-alloy wheels not only make the car more attractive, but also raised his price. The same with a spare set of tires.
- Operation and Storage. Carefully operated and well-preserved car will cost more. If your just such, do not hesitate to talk about it.
Step 4. Write your ad
After assessment of the state, identification of all the strengths and weaknesses of your car you can begin to write your ad. The main rule - to speak only the truth.
No need to embellish reality or put pressure on pity, telling stories about moving to another country or collecting money for treatment. Even if true, it would look pathetic and only alienate customers.
Dispense with routine and do not carry any information of phrases such as "Machine - fire, all served, it does not require investment. Sat down and went. " They are annoying and alarming. If you do not want to go into detail, simply list the characteristics, packaging, parts replaced, the presence of bonuses and enter the price. Also, do not forget to mention if you are willing to bargain.
Checklist for the compilation of the correct ad
- Basic Information: model, body type, year, color, engine size, transmission type, mileage. In ads on sites all this is selected from the formulation.
- Equipment. Specify all of the options and accessories (leather interior, climate control, power mirrors, heated seats, audio package, airbags).
- Replaced parts. The list of works and replaced with units in the last year or two. Specify everything except consumables. If the age of the car less than three years, it is better to skip this item.
- Bonuses and gifts: set of tires, mats, tools. Describe everything that is given to the machine to boot.
- Price and contacts. Be sure to specify the hours that you are available, and write, whether negotiable.
What should be the photo machine
In addition to the explanatory description, you need to make high-quality photos. They are even more important than the text, because the buyer sees them in the first place and their attractiveness depends on whether a person opens your ad or be flipping on.
You can do a smartphone, but it is better to look at a friend a good camera. Remove the car from all sides by the most successful angle, make a couple of close-ups on the wheel arches and sills, as well as pay attention to the engine compartment and trunk. Inside, you need to take the overall plan, the dashboard, the rear seats and the ceiling. Generally, the larger the photo, the better.
If the car is not sold for a long time, often try to update the description and re-publish ads with the new image to attract the attention of buyers.
In this case, all images have to be fresh and be sure to match the season. If it is summer, in any case, do not expose the photo, which you can see the snow, no matter how successful they were.
It is also important place of shooting and the background. More confidence will cause images in the courtyard of the house than anywhere on refueling.
Step 5. Properly communicate and bargain with buyers
So we got to the most interesting and difficult stage. Ads interested buyers, and they begin to call, to bargain and to make an appointment. How to behave, what to say, that it is necessary and should not do? Let's investigate.
Whichever method you choose sale, for communication is necessary to provide a telephone number. Therefore, it is desirable to buy a new SIM card. So will not need to shine a personal number, and after the sale of the car will not have to answer calls are late buyers.
First we need to be confident and talk politely but sternly. If you show the confusion, there is a risk that the buyer will refuse to deal with you, taking her by stealth, or, conversely, to act unceremoniously and impose its own conditions.
Prepare in advance and answer the questions briefly and in fact, without lyrical digressions, which can cause the buyer suspicion.
If the caller is only interested in price, this middleman, which is better to politely otshit. He will be insolent to bargain, and in any case, for a suggested price of the car you will buy it.
Try to adjust to the buyer when choosing a venue and agree to check the machine in the service station, if he will take care of all expenses for the diagnosis.
When the meeting is not necessary to endlessly talking, praising the machine. First, let the buyer safely consider car. When he has any questions, he will ask them myself.
Do not let the buyer behind the wheel, but rather rolling it yourself.
During the test drive is not worth scorcher, showing the possibility of a car. By law, meanness gets a police car or something will break.
If the buyer all liked and he agreed to the deal, be sure to take a deposit. Do not give in to any persuasions to hold the car and if the person refuses to give a deposit, then turn around and leave.
Step 6. make a deal
More 2013 in Russia it is possible to make a deal without having to remove the machine from the register. No transit room: old registration mark remains on the machine, unless you want to keep it.
Under the new rules the contract of sale can be formed by hand or fill out a printed form. Assure him of a notary is not necessary.
Be sure to check the authenticity of the money in the bank. You can simply add them to your account, and then the bank employee will check all free.
For registration need only TCP, the certificate of registration of the vehicle, as well as the passport of the seller and the buyer. The registration data entered in the appropriate fields of the contract, then the buyer is calculated with the seller and obtains a title and the contract of sale. It is advisable to take more from the buyer a receipt, which would indicate that he has no claims, and you've got the money for the car.
Then the buyer shall, within ten days to come with documents in the traffic police and place the machine on. Since during this period the owner of the auto is still a you and all possible penalties come in your name, it is better to specify in the contract not only the date but also the time of sale. This can be useful to appeal the fines. For the same reason, never settle for sale by proxy.
If the sale of your MTPL policy still works, you can contact the insurance company to terminate the contract and get the money for the unused period.
What not to do when selling
- Do not be fooled by the buyer, but says nothing about the possibility of breakage or embellishing cars. Most likely, your lies will reveal and eventually lead to unpleasant consequences.
- Never sell the car with family and friends. You be sure to ask for a discount, and when there are problems to come to you to complain - and friendship will end. Exception - if you are confident in the car and relatives at 100%.
- Do not settle for the sale of cars in installments. It is better to wait for a buyer with money or advise somewhere to take the remaining amount, if it really took a fancy car.
See also:
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- 115 rules of used car choice →
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