A Brief History of Tesla - the future of the automobile company

Becoming in 2010 the public, Tesla was the first to open an American car company since 1956 after Ford Motor. Since then, Tesla shares, as a rapidly developing company, which produces new models at the same time disturbing minds and attracting the attention of the public, has increased significantly in price. We'll tell you about the history of its development, since its inception by Martin Eberhard and Marc Tarpeningom in 2003.

---

Base

In fact, the Tesla has not established Elon Musk and Martin Eberhard and Marc Trapeningom in July 2003. Together they developed the young company while Elon Musk is not invested in Tesla 7,5 million in February 2004 and became chairman of the company.

Second wind

In February 2005, as the second round of funding, Musk has invested in Tesla more than $ 13 million for development announced at the time Tesla Roadster. Later, in 2007, led by Elon Musk and Technology Partners, the company increases its up to 40 million.

The deal with Lotus Cars

July 11, 2005 Tesla contract with Lotus for the production of cars in the collection except for the transmission, for what would become the Tesla Roadster.

The presentation of Tesla Roadster

Two years later, in July of 2007, under the leadership of general manager Martin Eberhard and Chairman of the Board Elon Musk, Tesla at a special closed event at the airport of Santa Monica presents its first electric car. From that moment they officially become a car company.

change in leadership

Tesla is in a difficult position. The company spends a lot of money and desperately needs new leaders. In December 2007, Ze'ev Drori, a successful entrepreneur in the field of high technology and the recognized leader, becomes CEO and President of Tesla. Under his leadership, 10% of the staff has been reduced, but the company turned a profit. Despite this, Drori not been in Tesla and year.

The beginning of the era of Elon Musk

In October 2008, Elon Musk replaces Drori as CEO. Drori became his deputy, but in December, is leaving the company. By that time, the amount of funds invested by the mask in the Tesla, was $ 70 million.

Roadster

In the period from 2008 to 2012-th, 2250 the Tesla sells its electric cars Roadster and yet, it gives her a hard time. The company has struggled to organize timely delivery of orders, showing potential buyers the possibilities. Fuel to the fire poured the British automotive transmission of Top Gear.

Tesla vs. Top Gear

In the seventh episode of the 12th season of Top Gear, its permanent host Jeremy Clarkson makes a scathing review of the Tesla, stating among other things that the electric car is only 55-mile cruising range. Tesla sued him for libel, but could not win the case.

Presentation of the Model S

In June 2008, Tesla introduced the Model S. With a starting price of $ 50,000, the seven-seater electric car was supposed to be "available" family sedan.

Tesla and Daimler AG

In May 2009, the Tesla begins a strategic partnership with Daimler AG, which is reported to have acquired a 10% stake in the company for $ 50 million.

Tesla received government loans

In June, 2009, Tesla takes from the US Department of Energy loan of 465 million dollars. In May 2013th, the company has fully calculated on it is almost nine years ahead of schedule.

The company ceases to public

At the end of June of the same year, the Tesla earns 26 million dollars on the first exchange trading and becomes the first open American car company, after Ford since 1956. Now Tesla's stock price has risen by 1229% compared to the initial price.

Model X SUV

In February of 2012, Tesla announced its first all-wheel drive SUV Model X, the beginning of sales of which should start in 2015. Excellent door mechanism shown in concept, should be included and serial versions of the electric vehicle.

Tesla Secret Sauce

In 2012, Tesla has quietly started construction of a small network of charging stations in California. During the announcement Supercharger was available six ready-to-plant operations. Now there are more than 200 around the world and their position allows the Model S owners to travel across the United States from coast to coast.

fire

Until the 2013th with electric cars all was normal Tesla, but later there was a nuisance. Three Model S sedan caught fire as a result of accidents. The company quickly decided all the problems and said that its cars are safe, but a little late. After the third event of fire Tesla's stock price fell more than 20%.

Tesla in 2014

Despite problems in 2013, Tesla was able to return to normal. After lowering the share price as a result of incidents involving ignition Model S, it grew by 47%. The company has set in July of this year, all ordered Model S, and this month will introduce new models.

Model 3

In th July 2014, the Tesla boasted that its new car will be called Model 3 and its starting price is $ 35,000.

What's next?

October 9 Tesla is going to present a new all-wheel drive sedan version of the Model S with the autopilot, which Elon Musk said in late September.

As expected, the Tesla Model S showed a new drive with AWD, the main advantage of which two engine and autopilot steel.

(via)