10 Lessons of Steve Jobs

As stated in the presentation below: "I have never met with Steve Jobs, and he has no idea who I am, but I met with him a lot of time and it changed my way of life and work." Can you not love this man and his company, but to argue with the fact that he has lived and continues to live as he pleases - it is useless. It changes all that drops his gaze, and here are the rules that we can learn from it ...

The following translation is available slides into Russian.

Those rules briefly:

1. Follow the call of his heart

Your job takes a lot of time and the only way to be satisfied - it is to do what is really like. You have to love your job. If such a job you have not found, do not stop looking. Do not give up.

2. Change the space around you

I was not pleased with the idea that I would be the richest man in the cemetery. Go to bed with the thought that we have done something amazing - that's what pleases me!

3. think different

New ideas do not come from sitting on the ground. Talk to people, watch the world, choose from the office cells, ask questions and try.

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4. Sell ​​dreams, not products

Your customers dream of a better and happier life. Enrich their lives.

5. Create products, both for themselves

When we designed a Mac, you do not do it for someone abstract. We did it to ourselves. We wanted to be one group of people who would judge what is good and what is - bad. We did not do any market research. We wanted to make a perfect thing.

6. Do not be afraid say "no"!

Say "no" to focus on the most important things.

7. Keep it simple

It was one of my mantras - focus and simplicity. Simplicity may be more complex than the complexity - needs a lot of work to produce the consciousness of the simple things. But it's worth it. When he reached the finish, you can move mountains.

8. Strive to perfect

Be the standard of quality.

9. break rules

Those who see things differently, not fond of rules. Only the one who thinks he can change the world, make it!

10. You live only once

"If today was my last day in life, then I'd give about done?" And if some days I tell myself, "Yes", then just need something to change urgently.