How to make a cool IT-party in Samara: the experience of the "404 Festival"
Forming / / December 19, 2019
How it all began
In 2007, Samara was a lot of IT-companies, but a single IT people community did not happen - all hung out in splendid isolation. In one of these companies had the idea to make a picnic for developers - to have fun and at the same time to talk about work.
After the announcement in social networks on the picnic came more than a hundred people - were even guests from other cities. Gatherings have become a mini-conference - representatives of the company told about themselves and discuss pressing issues. It became clear that little picnic, it is necessary to organize something big.
Scale happened in the next year. The guys from the company "Dominion" found room for a conference that it was an adult, with microphones and projectors.
The name "404: Not Found Festival" was born by chance. On the one hand, it had to reflect the essence of the festival of Internet Professionals, on the other - was the calculation to ensure that people learned about the event viral way. 404 - one of the most well-known errors, which at least once encountered anyone so laconic name stuck.
Yuri Marin
Digital-producer, BBDO Group. Moderator section «PR and Marketing"
Outside Moscow not many festivals that draw large number of speakers and participants. 404 - is a combination of a good program, a good place and a good time.
In 2009, a co-organizer of the festival was the company "Turbomilk". 404fest moved to the Holiday Inn Samara hotel - it is for a good cause to donate their facilities. It turned out that the festival is not only interesting for developers - came and designers, and marketers, and entrepreneurs. Since 404 has become a festival of Internet Professionals - all whose work is somehow connected to the Net.
Maxim Salnikov
Full-stack developer, ForgeRock. Moderator of the section "Frontend and backend"
Organizers of the festival - my old friends, so a trip to the 404 - is a return to a time when a lot of cool internet technologies, which are now, could only dream of. Festival exactly Samara inspired many developers to begin or continue to work with the web. Having been on the very first 404, I finally decided for themselves that the web - it's mine. Cool people here, by which the work becomes interesting.
Talisman party Hare nesudby became famous for its ability to destroy other people's plans.
Communication with the festival direct: 404 - it's always a shame and pain. Go to the site, you see it, you know - not fate. The festival hare in a special account, so everything is held safely and without surprises.
Maxim Salnikov
In Russia, there is a conference with a strong technical sections, but they often do not focus on communication. There mezhdusoboynye party - it is interesting to communicate, but little knowledge. 404 - a unique mix of useful reports and communicate where you can informally talk with those whose technical articles you read and whose modules are using, in a friendly, inspiring atmosphere.
Artyom Geller
General Director of "Laboratory Artyom Geller." Moderator of the section "Design"
404 - the most massive event in Russia, if we talk about design and development. There is going to the entire industry, so in terms of networking is very valuable experience.
Each year the 404 was becoming steeper: there were new sections to expand the list of speakers and participants, but after 2014 the festival took a break due to financial uncertainty and difficulties with organization.
404 in 2018
This year, the preparation of the company joined Mercury Development, assistance offered by Dmitry Azarov, the current governor of the Samara region. 404 has become even bigger: there are new sections, increased the number of speakers and participants. This year, the festival offers more than 1000 guests. The first 100 tickets sold to children, even without the program - on the site hung only the date of the button and the "Buy Tickets".
The main feature remains the same - high-end speakers, interesting presentations, the same atmosphere and a killer afterparty. Time and place - on October 6-7, Samara, Holiday Inn hotel.
The educational program of the festival consists of 10 author sections. Frontend and backend, mobile development, design and UX, marketing and entrepreneurship, start-ups and product management, information society and technology of the future - on the site already has schedule lectures.
Sergei Pugachev
Full-stack developer, Booking.com. Speaker "404 Festival"
This fall I was invited to a sufficiently large number of conferences. Many, unfortunately, had to refuse, because it is physically impossible to catch everywhere. But in the end it turned out to choose the best events. "Festival 404" just one of those, despite the fact that the road to the transfers would take me 10 hours. I communicated with the organizers and those who have already performed at 404 - judging by the reviews, there is a good set of speakers and a special atmosphere.
The ability to bring high-end speakers - Superpower festival organizers. This year, the 404 will perform publisher of "Medusa" Ilya Dyer, editor in chief of The Village Tanya Simakov, head of the SMM PornHub Dmitry Kolodin, Acting Director of Design, "Alfa-Bank" Vladimir Zimin and the head of the creative department Sergey Layfhakera Gaber.
Maxim Salnikov
I like the idea of Alexei Rodionov report about the creation of web applications for different platforms from a single core code base. Cool, modern, helpful. On the one hand, the lecture gives a vision of the future of the Web, on the other - it is a piece that can be used right now.
Sergei Pugachev will be an interesting report on WebAssembly - technology that allows to use the code browser, written in other languages. In general, this is what we will do in the future, but with WebAssembly can already work in some browsers.
Anton Shein
Head of design services search interfaces "Yandex". speaker 404
Unmissable report Michael Tang "Dear UX: to save on everything. Several stories about the interface and loot. " This is a very valuable perspective on business processes by the designer, who became head of the business.
Artyom Geller
I try to escape to report Katie Romanov about how to promote start-ups. I soon started a new project, it will be interesting to listen to.
404 - this is not some random people, the will of fate have gathered in one place, and community-minded. You will find many interesting companions with whom you can discuss and work, and what you have learned during the presentations.
Anton Shein
The main festival - is communication, with it occurs mostly not even during the presentations and after. The time between Saturday and Sunday - is the peak, the maximum concentration of people who go on Holiday Inn, meet and communicate. By the way, after 404, I started working in the "Yandex".
Yuri Marin
Many travel from Moscow to the 404 not only listen to the reports, but also to relax. usually it did not work in Moscow after the conference still overtakes the work, and there can be two days to fall out of the normal rhythm.
Holiday Inn gives participants 404 discount on accommodation. To get it, if the purchase order number website hotels leave a comment that you are coming to the festival.
Tickets can be bought on at 404fest website festival. Do not pull with your purchase - in place to sell them will not.
enter the promotional code LAYFHAKER when buying a ticket and receive a discount of 1 000 rubles.
Go to the "404 Festival"