The "Bookshelf" library Internet accounting "My business"

Layfhaker together with the publishing house "Mann, Ivanov and Ferber"Continues to explore the bookshelves IT-companies. And this time we came into the library of "My job."

Internet accounting "My business" - one of the largest Russian cloud service that helps accountants and businessmen to properly conduct bookkeeping, calculate and pay their taxes on time, and take e statements. The service has more than 800,000 users, and their number continues to grow. And that helps the company to grow and develop? No books here, of course, can not do. So welcome to the corporate library!

Internet accounting "My business" - a young, dynamic company, established in 2009. The head office is located in Moscow.

Maxim Yaremko - CEO of online accounting "My job." Generally I prefer to read books in electronic form.

However, the trilogy of the American writer Ayn Rand's "Atlas Shrugged" read in the original. It was this book led him to the idea of ​​creating your own business.

The book is one of the ten longest (more than a thousand pages) novels and affects many philosophical themes. First published in the US in 1957, translated into Russian in 1998 alone. Want to know what happens to a country where the market economy is a planned, - do not take the time to read.

Oleg Anisimov, member of the board of directors of "My business", holding the book of the patriarchs of the Soviet and Russian business. Vadim Tumanov - people in the Soviet era to introduce an entrepreneurial approach in the gold mining industry of the USSR. His first gang he founded in 1956. And Dmitry Zimin, recently celebrated its 80th anniversary, is famous for the creation of cellular operator "VimpelCom". In the books they talk about the trials and triumphs.

Marketing Director Sergey Gaidar recommends three books:

• "A nation of smart people," Dan Senor and Saul Singer - a great benefit for the Russian start-ups, aimed at the world market. Israel, having essentially a commodity market, makes the whole turnover of services, designed for customers from all over the globe.
• "Add to cart. Key principles for improving conversion of web-site, "Bryan Eisenberg and Jeffrey Eisenberg - a book about how to make Upsale in an online store, a guide to action to increase conversion and average ticket, as well as a decrease in the cost of raising client.

• In the book "Web Analytics 2.0, in practice," Avinash Kaushik revealed aspects of the analysis of both simple and complex tasks related to online business and the intricacies of traffic counting on your site. Avinash - one of the most talented analysts of modernity in the world of web-based technologies.

Tax Code - a reference book of the company that provides expert advice on taxation. In the photo Anastasia Morgunov, product director.

"Startup. Handbook founder. Step by step guide to building a great company from the ground up, "Steve Blank and Bob Dorf (The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company, Steve Blank and Bob Dorf) - a book for those who start a business, or just planning it do. In it you will find step by step guidelines for creating a new business, learn the world experience of startups, are familiar with the concept of consumer (customer development).

Steve Blank and Bob Dorf not just theorists - for their talent and experience of creating more than a dozen start-ups for two!

Here are a few books from the online library of accounting "My job."

"Joel on programming" and "Joel: and again about programming" - books on software companies Joel Spolsky management, writer and programmer in 1991–1994 worked in to Microsoft, and then create several start-ups.

"Selling the Invisible: A Guide to Modern Marketing services" Harry Beckwith describes many techniques that are used in marketing of services on the example of large and small companies.

Many of us are not only employees, but also the parents. The book "Communicate with your child. How? "Julia Gippenreiter, teacher, professor of Moscow State University, will help to better communicate with their children and tell you how to create a family comfortable psychological atmosphere.

Due to employment of modern man often do not have time to read books. A good way out - an audiobook that you can listen to on the road while walking and exercising. By the way, if you choose English texts, there is a great chance to significantly tighten its level. It does so, Oleg Anisimov, member of the board of directors of "My job."

Here is what the company Layfhakeru "My job" on his or her library. We hope that these books will be for you no less useful and interesting than the creators of the online accounting.