REVIEW: «Resonate. Capture the audience for its vibrant history, "Nancy Duarte
Books / / December 19, 2019
Regardless of the result that you will be able to talk about their passion - at work, or on the other line, in your life surely come a time when a clear report some ideas will play an important role in shaping who you become and what legacy will leave after myself.
Now I have a time arisen more than once, and, unfortunately, it turned out that I can not tell any of the work, either on their own projects at least as something clearly, despite the fact that I love what I do.
Here's the catch: the eyes are burning, and the hands are doing, but the ideas do not extend beyond one person, the contacts are not set, and so on.
Presenters, who do not know about Nancy Duarte books, I cry, it Must Have (and Slide: ologyAnd Resonate). More useful and systematic information on how to create a competent presentation or prepare an outstanding speech you will hardly find anywhere else. The author, Nancy Duarte - a legend in the field of creating a presentation. She is the founder and CEO Duarte Design, one of the largest companies in Silicon Valley, engaged in the design, and a recognized leader in the creation of presentations and working with such campaigns as Adobe, Cisco, Google, Twitter, HP, Nokia and others.
I do not know how the book will be useful for people who do not have a frequent speaker at conferences of various kinds. But I can say with certainty that it was useful to me and I kept it in my modest library.
Here are the main reasons because of which is worth reading Resonate:
- Firstly, you will understand how best to communicate their ideas. And you their denunciations every day talking to other people.
- Secondly, you will gather a lot of useful information about the great performances of great men, speakers such as Richard Feynman, Leonard Bernstein, Martha Graham, Martin Luther King Jr.. and others. All the speeches in the book are presented in the form of case studies detailing sparklines each (approx. Sparklines - a term coined by the author). You will see a visual structure of each of the speeches.
Of course, it is impossible to fully present the book in a short review, but some keys I'll be sure to give.
- You know that to build a very good presentation, based only on the facts, it is impossible. You will learn to analyze the audience before the performance and organically include emotions in your presentation.
- Understand why the egocentric speech of people, as a rule, are ineffective.
- You will learn how to present the information as a fascinating story.
With the introduction of the history of the impact of the presentation increases exponentially.
- will create a competent structure, borrowing useful knowledge and the writers know what a paradigm Syd Field and how it can be useful to you in preparing your speech.
Presentations have the same potential to hold the interest of the audience, like good movies.
- Learn more about the types of arguments, using which, as Aristotle argued, it is possible to convince the audience, and much more important in the preparation or presentation of preparation of information of speech.
For those who are interested in the book, will be useful to visit the site of the publishing house "Mann, Ivanov and Ferber" and look at the excerpts from Resonate, as well as a table of contents, to more comprehensively present all the aspects that are considered book.
Helpful advice
"One single idea was born in your head can change the world." Spend your time on what to learn to present your ideas infecting-cool. This addition is definitely worth it.
«Resonate. Capture the audience for its vibrant history, "Nancy Duarte
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