10 names of companies with a hidden meaning

Many people know how Steve Jobs came to the Apple name, but the origin of the names of many other large companies known not for everyone. Here are just 10 brands whose names have hidden meanings and its own history.

Skype

Introduced in 2003, Skype has become a derivative of «Sky peer-to-peer», which is quite consistent positioning service designed for a wireless communication between people through the air. Later the name was shortened to «Skyper», but Skyper.com domain was already occupied, so the developers just dropped «r» in the end.

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LEGO

Danish carpenter Ole Kirk Christiansen founded the LEGO Group in 1934. Initially it produced stepladders, ironing boards, stools and wooden toys. The name itself was derived from the Danish phrase "Leg Godt", which translates as "play with passion" and Lego in Latin means "I study" or "I fold." All these values ​​are perfectly approached the young company.

Amazon

Founded in 1994, Amazon is named in honor of the deepest river in the world. This was supplemented by similar good slogan "The biggest bookstore of the Earth", which originally was Amazon.

Interestingly, in favor of this title played two more facts. First - «A» at the beginning of words allowed to rely on the first place in the search results, which in those days was formed in alphabetical order. The second - the presence symbolism letters «A» and «Z», which later beaten in a logo. He literally says, that we have everything from «A» to «Z» (both from "A" to "Z").

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Starbucks

Starbucks company, established in 1971, is named after Starbuck - first mate Captain Ahab from "Moby Dick." This version corresponds to the logo with a stylized siren poluzhenschina poluryba-capable with its enchanting views and a beautiful voice to lure sailors.

Some deep sense, the analogy does not carry. Just founders clung to the fact that in an adaptation of Starbuck loved coffee. Well, the very sound of the word starting with "St" seemed to them quite strong and resounding brand.

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Samsung

In 1938, Lee Bong-Chall called his company Samsung, because the Korean language which means "three stars". He wanted his child existed forever as stars in the sky, and the number three in the Korean culture symbolizes something big, strong and bright.

There is also a version that under the "three stars" implies three sons of the founder of Samsung.

IKEA

This company was founded seventeen businessman Ingvar Kamprad in 1943. The name is an abbreviation of his name, Elmtarida farm where he spent his childhood and hometown Agunnaryd in Sweden.

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Google

Internet giant Google has got its name from a mistyped Larry Page of «Googol» ( «googol"), which is in the decimal system is represented by a unit followed by 100 zeros. Page and Sergey Brin decided to keep the name, because at that time a domain name is available

Later, Paige said, "It turns out that most people wrongly write some things." That's why Google corrects spelling errors in the seek time, so that users get exactly what they were looking for.

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Gap

The first retailer Gap was established in 1969 in San Francisco, California. Basically, he was selling Levi's jeans and vinyl records for adolescents. That focus on the youth lies in the meaning of the name, which translates as the "gap" - the gap between the younger and older generation.

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Sony

The name «Sony», founded in 1946, is a combination of two words - Latin «sonus» ( «noise») and slang «sonny-boy», meaning a young man in Japan, with a free spirit and a desire for new things.

Twitter

Jack Dorsey created Twitter as an online service for messages, updated in real time on a web page. The initial working name was «Status», but Dorsey wanted only one name created a feeling of endless buzz. After the phone when receiving such messages will constantly vibrate.

After several brainstorming sessions, company representatives came to the name «Twitter», derived from the English "to tweet » - "Tweet, tweet, chat." Hence the logo.

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