“Organization and management of the development of domestic and inbound tourism in the Russian Federation” - course 76,000 rubles. from MSU, training 22 weeks. (5 months), Date: December 7, 2023.

The program provides professional knowledge and skills in the field of organizing and managing the development of domestic and inbound tourism in the Russian Federation 
The goal of the program is to retrain personnel for federal, regional and municipal executive authorities in the field of tourism, professional public organizations, tourism industry enterprises, educational organizations specializing in specialized tourism education based on what was developed at Moscow State University named after M.V. Lomonosov educational standard of higher professional education in the direction "Tourism".

Program objectives:

1. Familiarization with modern trends in the development of the tourism market of the Russian Federation, priority directions and types of tourism and recreational activities, key groups of tourism consumers products and services
2. Study of the regulatory framework for tourism and recreational activities in the Russian Federation, state regulation, program-targeted method in the development of the tourism and recreational sector
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3. Forming an idea of ​​the structure, dynamics and geographical features of the development of domestic and inbound tourism in the Russian Federation
4. Mastering technologies for organizing and interacting tourism market participants based on a cluster approach
5. Obtaining skills in project activities in the field of tourism
6. Familiarization with modern information and communication technologies in the formation, promotion and sales of tourism products and services on the Russian and international markets (GDS, ADS, CRM systems, branding, etc.)

Admission Requirements
higher professional education

Scope of the program (academic hours)
Total - 415
Classroom - 252

Category of listeners
specialists with higher or secondary vocational education, employees of tourism administrations, tourism industry specialists 

As a result of training, the following competencies necessary for professional activities are formed: - the ability to use knowledge about the structure and characteristics of the functioning tourist and recreational complex of the Russian Federation when making management decisions on the development of domestic and inbound tourism at the federal, regional and municipal levels levels;

- ability to make strategic decisions and develop projects in the tourism and recreational sector on a cluster basis;

- readiness to solve practical problems in the formation, promotion and implementation of tourist routes, products and services in the field of domestic and inbound tourism;

- ability to apply and use modern information and communication technologies in practice for the formation, promotion and sale of tourism products and services in Russian and international markets.

A graduate of the professional retraining program in the direction of “Organization and management of the development of domestic and inbound tourism in the Russian Federation” will receive:

- an idea of ​​the quantitative, structural and spatial features of the development of domestic and inbound tourism in the Russian Federation at the present stage; regulatory, legal and program documents; principles for developing projects in the tourism and recreational sector; organizing the activities of enterprises operating in the field of domestic and inbound tourism; the basics of the formation, promotion and sale of tourism products and services; information and communication technologies for the formation, promotion and sale of tourism products and services;

- ability to make strategic decisions on the development of domestic and inbound tourism at the federal, regional and municipal levels, develop policy documents for tourism development, form tourist routes, products and services;

- mastery of modern methods and technologies for collecting information about the resource potential of the territory, the formation, promotion and implementation of tourism products and services, design and management of tourist and recreational clusters, development of tourist routes, branding of territories and tourist products.