Floristry from scratch - free course from Skillbox, training, Date: November 29, 2023.

Basics of floristry
Get acquainted with the profession of a florist. Find out what path flowers take to reach the buyer. Make your first selection of bouquets.

Basic florist knowledge
Learn the basics of botany. Get acquainted with the florist's tools and materials. You will understand how seasonality affects business. Reinforce your knowledge of color harmonies.

What is color
Learn basic color theories and become familiar with the color wheel. You will understand how to create expressiveness using color.

Color in volume
Get acquainted with the color ball, learn how to place accents when working on a composition. You will understand how the background, lighting and light temperature affect the perception of the bouquet.

Purchasing and processing flowers
Find out how a wholesale flower base works. Prepare to buy flowers. Find bases in your city and analyze them using the checklist. You can extend the life of cut flowers and solder specimens from a dry supply.

Basic floral techniques
Master the spiral technique, work with foam, mesh and greens. Improve your speed of assembling bouquets and arrangements.

Harmonies and proportions in floristry
Learn the basics of composition and the characteristics of different plants.

How to create a flower recipe
Find out what a flower recipe is and get acquainted with the formula for creating it. Learn to make collages.

Working with a “blue” client
Find out who the “blue client” is. Understand the needs of a typical customer. Master the techniques of assembling an interior composition on foam.

Working with a “green” client
Find out who a “green client” is. Learn how to make gift bouquets and select packaging for them.

Bonus module. Sources of creativity and inspiration

Working with a “yellow” client. The bride's bouquet
Find out who the “yellow client” is. Learn how to put flowers into a bridal bouquet. You can decorate the legs.

Creation of wedding accessories
Learn the theory of accessories. You can create head wreaths, flower bracelets, hairpins and boutonnieres.

Working with a “red” client
Find out who the “red client” is. You will understand his needs. Master the technique of assembling a gift flower arrangement in a box on foam. You can pack flowers for transportation.

Bonus module. Working with potted plants

How to develop as a florist
You will understand how to create an attractive resume and portfolio. Learn to take beautiful photographs of your work. Learn how to look for your first orders. You will be able to work with an online cash register and flower accounting system.