Producing in Fashion - free course from Skillbox, training, Date: November 29, 2023.
Miscellaneous / / December 04, 2023
For newcomers to the fashion industry
You will understand how the fashion industry works from the inside. Learn how to organize photo and video shoots in Fashion and you can start a career as a fashion producer.
Producers of photo and video shootings
You will understand the trends and nuances of fashion shooting. You will be able to upgrade yourself as a producer, work confidently in the fashion industry and increase the price of your services.
Photographers and stylists
Learn how to organize filming yourself: from developing the concept to closing the estimate. You will be able to work on large-scale and expensive projects and earn more.
Owners and managers of fashion businesses
You will learn all the nuances of organizing filming. You will be able to correctly calculate deadlines and budget. And also - create catchy content for the brand yourself and supervise the work of the film crew.
Works in the fashion industry in Russia and abroad for more than 7 years. Responsible for the creative and linear management of the project from start to finish. EX-producer for Elle Russia and CNX, Condé Nast Russia. Graduated from Fashion College in Canada with a degree in Fashion Marketing and Merchandising.
What is producing in Fashion?
You will find out what types of producers there are, where they are in demand and what such a specialist does in the fashion industry.
Fashion industry
You will begin to confidently understand the modern fashion industry. Find out which brands, retailers and media play a key role in it.
Fashion producer
You will understand what producers do in the editorial office of a fashion magazine, the special projects department, and in commerce. Learn the specifics of working as a freelance and full-time producer.
Work ethics: reputation, networking and communication features
Learn to conduct business correspondence with clients and contractors, and communicate at events. You will understand how to position yourself correctly in the fashion industry.
Photography
You will be able to distinguish between types of fashion photography and understand the features of each of them.
Photography. Pre-production. Creative, financial and legal aspects
Learn to determine the purpose of the shooting, come up with a creative concept, draw up an estimate and plan the project.
Photography. Production Team
Learn to select photographers, stylists, makeup artists and assistants for filming. You will learn what types of models exist in fashion photography and how to work with them.
Photography. Production Technical and administrative aspects
Learn to select locations and props for filming. You will learn how to organize catering and logistics, order equipment and take into account the costs of the process.
Photography. Production Document flow
You will understand what letters of guarantee should be for stylists, contracts for photographers and clients. You can prepare a mood board and call sheet.
Filming and post-production
You will understand how the shooting goes. Learn how to choose photographs for fashion magazines, digital projects and outdoor advertising. You will learn how to close estimates and summarize the project.
Photography trends
Learn about the latest trends in the world of fashion photography. Learn to use trends in your work and create popular projects.
Video shooting
Learn to distinguish between types of video shooting in Fashion and understand their features and goals.
Video shooting. Pre-production. Creative, financial and legal aspects
Learn to work with a brief for filming a video, create a concept, calculate the budget and deadlines for implementation.
Video shooting. Production Team
Learn to select directors, camera operators, set designers, make-up artists and technical staff for video shooting. Learn how to work with actors, extras and models.
Video shooting. Production Technical and administrative aspects
You will understand the features of pavilion and location video shooting. Learn to work with location, decorations and equipment. You will understand how to calculate the costs of props, catering and transportation.
Video shooting. Production Document flow
You will understand how contracts are drawn up for customers and contractors. You will be able to work with director's treatment, script and storyboard, PPM book.
Video shooting and post-production
Learn the nuances of the filming process. You will understand how to control video editing, color correction, and work with sound.
Video filming trends
Find out what visual trends are relevant for Fashion. You will understand how to shoot stylish videos for any brands and products.
Digital production and content promotion
You will learn what digital production is and why photo and video content needs promotion. You will be able to understand media planning, determine project KPIs and analyze the results.
Graduation project. Photo or video shooting concept
You will develop a creative concept, calculate the budget and implementation deadlines, and prepare administrative and creative documentation. And then present your photo or video project.