Effective communications in public administration - course 599,000 rubles. from SKOLKOVO School of Management, training 4 modules, date November 29, 2023.

Svetlana is a top manager with unique experience in change management and successful digital transformations in several industries - media, banking and education. Svetlana's professional areas are communications, media, marketing, PR and education.

Professor Mironyuk received her Executive MBA from the University of Chicago Booth School of Business in 2016. She also completed the following programs: “Behavioral Economics” at the Yale School of Management, “Digital Economics, Marketplaces and Fintech” at the Stanford Graduate School of Business. Svetlana is currently studying in the DBA program at Bocconi University.

Svetlana has extensive management experience in Russian corporations and media holdings. She participated in the creation of the first independent Russian media: NTV, Ekho Moskvy, and the Segodnya newspaper. In 2003-2014, she was the editor-in-chief of Russia’s largest media holding, RIA Novosti, and transformed it into a market leader. In 2016-2018, she was involved in marketing transformation at the largest bank in Russia, Sberbank, and PwC Russia. Since 2019, he has been Vice-Rector for Operations and Digital Development at the Moscow School of Management Skolkovo.

Professor Mironyuk is the winner of many state awards and professional awards. In 2016, she was recognized as one of the best marketing directors in the financial industry (ACAR). Twice (in 2007 and 2011) she was recognized as media manager of the year, in 2013 - media manager of the decade (National Award). She was awarded the Order of Honor and the Order of Merit for the Fatherland, IV degree.

Svetlana has been collaborating with the Moscow School of Management SKOLKOVO as a professor of business practice since 2017. Svetlana's main teaching and research interests are focused on digital and organizational transformation of companies, digital marketing, consumer behavior and loyalty, as well as communication rules and reputation management for brands and experts in digital channels. Svetlana’s experience is in demand in all major educational areas of the School. She teaches in open, corporate and degree programs.

Svetlana actively participates in socially significant projects and the activities of various non-profit organizations: Gift of Life Foundation and Friends Foundation. He teaches on a voluntary basis at the Moscow School of Philanthropy.

Marina Veldanova is a professor of business practice, executive coach, director of the Center for Healthcare Development at the Moscow School of Management SKOLKOVO. She is the author of more than 80 scientific and business publications.

Professor Veldanova graduated from the 2nd Moscow State Medical Institute named after. Pirogov, specialty pediatrician. Then she specialized in endocrinology, in 1997 she received the degree of Candidate of Medical Sciences, and subsequently - Doctor of Medical Sciences.

In 1997-1998 she studied at the International Academy of Marketing and Management (MAARMAN) and graduated from the academy with honors with a degree in marketing. She studied at Management Center Europe (Belgium) and at the International Institute of Management. Completed numerous trainings on developing personnel, leaders and teams. In 2008 she graduated from the International Executive Program INSEAD (France).

Professor Veldanova began her marketing career at Boehringer Ingelheim International GmbH (Germany-Austria) in 1993. In 2000, she became head of the medical marketing department at Berlin-Chemie (Germany-Italy).

In 2006, she was appointed CEO of Polpharma SA (Poland). After the company became part of one of the largest finished drug enterprises in Russia, AKRIKHIN, Marina served as vice president of marketing and sales.

Since 2009, Professor Veldanova worked as the General Director of Ipsen Pharma LLC (France) in Russia. In 2014-2018, she simultaneously managed the Russia and CIS cluster of the company as Senior Vice President.

In 2018, Marina completed training at the Moscow School of Management SKOLKOVO in the “Executive coaching for the development of leaders, teams and organizations” and “Leaders as teachers” programs.

Professor Veldanova was a member of the Board of Directors of the Association of International Pharmaceutical Companies, a member of the Russian Pharmaceutical Marketing Association, was recognized as the “Best Top Manager” of the Russian pharmaceutical industry in the “Platinum Ounce” competition in 2008 and entered the “Top 1000 Best Managers in Russia” in 2014.

Currently, Professor Veldanova is the Chairman of the Board of Directors of the Skolkovo Club of Independent Directors, a member Innovation&Leadership Community YBP Milano, expert of the She Leads project and heads the SKOLKOVO Healthcare Development Center.

Marina's professional interests cover the areas of personal coaching and mentoring of top executives of companies, strategic consulting and industry research. Teaching disciplines: strategic marketing, leadership and team development.

Marina teaches at degree and corporate programs: Personnel Management Reserve RANEPA, Sberbank, Leaders of Russia, UTS, Gazprom Design, Home credit bank, Otkritie bank, Transcontainer, MPA, Alfa bank, MOOVE, regional development programs and other.

Since 2011 takes part as an organizer of the development and support of development projects:

• in regional development programs and strategic sessions (Astrakhan, Kemerovo, Leningrad, Moscow, Sakhalin, Tyumen regions, Sevastopol, Republic of Tatarstan, Khanty-Mansi Autonomous Okrug, Izhevsk);
• in programs of work with single-industry towns;
• in Master in Public Strategy programs;
• in integrated corporate programs of the Moscow School of Management Skolkovo, technology and youth forums.

Management experience since 1991. (wholesale trade, coal and metallurgical industries, satellite TV). Ensured the development and implementation of reorganization and personnel projects, as well as the development of projects for the deployment of new areas of activity. Since 2007 takes part in consulting projects.

Education – higher technical and economic. He underwent professional training at the School of Management Consultants at the Academy of National Economy under the Government of the Russian Federation, the Institute of Practical Psychology of the State University Higher School of Economics, graduated from the School of Modern Training of the Training and Game Corporation and the School-Workshop for Project Managers of the Moscow School of Management Skolkovo. Currently he is completing his master’s degree at Moscow State Pedagogical University in the field of “Trainer-technologist of activity-based educational practices.”