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One step ahead: competitor analysis and website monitoring - course RUB 790. from Netology, training 1 hour, Date November 28, 2023.
Miscellaneous / / November 29, 2023
“Netology” is a quick way to learn internet promotion and online project management. Open classes, online intensives and interactive courses for quick learning.
Netology is an online university for the preparation and additional training of specialists in the most popular Internet professions. This university is taught by highly qualified specialists working in companies such as Google, Yandex, Mail.ru, Alfa-Bank and other major companies. Many of them are owners of their own successful online businesses.
Netology was founded in 2011. The co-founders of the site are entrepreneur Maxim Spiridonov, who is the general director of Netology, and his wife Yulia Spiridonova-Mikeda, who, in fact, came up with the concept of the project.
Such publications as RBC Daily, Vedomosti, Argumenty i Fakty, Lifehacker, Lenta.ru, Slon and many others have written about Netology.
Maxim Spiridonov himself writes a column for Forbes, is the author and presenter of the analytical program “Runetology”, the guests of which are major experts in the field of online business. Maxim took part in the creation and led dozens of major web projects, including such projects as the Pod.fm podcast terminal, magazine "ShkolaZhizni.ru", service "BobrDobr.ru", social bookmarking site Memori.ru, Internet encyclopedia Calend.ru and forex broker FreshForex. He is the author of the book “Who Controls the Russian Internet.” In general, it is clear that the man is a great expert in his field.
Netology is a resident of Skolkovo and has a state license (No. 037356 dated April 6, 2016)
Director of Development at Electronic Intelligence (www.e-intelligence.ru), specializing in monitoring information on competitors' websites.
General Director of the QDrops agency (www.qdrops.ru), specializing in project management and web analytics.
Founder of the website monitoring service SORGE (www.sorge.pro). One of Russia's largest specialists in the field of Internet intelligence.
Has experience in implementing more than 300 successful Internet projects for well-known domestic and international companies.
We invite you to the course “Introducing a new product to the market”: together with business experts from the Russian School of Management, you will study marketing research methods and methods for building CJM.
After completing the course, you will begin to understand your Target Audience, learn how to select your target market, target consumer segments, analytical tools and much more. Create positioning for the selected audience, collect USPs and offers, be on the same wavelength with your audience and feel it like no one else. Target Audience Analytics will help you take a systematic approach to project activities and study them from start to finish.
Your direct path to the profession of a marketing analyst: you will learn to understand marketing and analytics from the very basics, analyze the market, competitors and advertising campaigns, set up end-to-end analytics and optimize work landing pages
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