Packaging B2B client cases - course 15,000 rub. from Stepik, training 12 lessons, Date November 27, 2023.
Miscellaneous / / November 27, 2023
Stepik is an educational platform and online course designer.
We develop adaptive learning algorithms, collaborate with MOOC authors, and help conduct competitions and retraining programs.
Our goal is to make education open and convenient.
Stepik is a well-known Russian educational platform founded in 2013. More than a million users from Russia and the CIS countries are registered on Stepik. Currently, Stepik offers several thousand training courses on a variety of topics.
The Stepik platform includes a designer of free activities and lessons. Any registered user can create an interactive training course. At the same time, the authors of educational materials retain copyright. The service has no restrictions on the number of students per course.
Stepik has extensive capabilities for creating online courses, training sessions and lessons using texts, videos, pictures, test tasks, during which you can have discussions with other students, as well as with teacher. In total, Stepik contains 20 types of tasks, the verification of which can be carried out both automatically and manually.
A big advantage of this platform is the ability to embed created materials on third-party sites, for example, Moodle and Canvas.
In addition, Stepik can be used as a venue for various events, such as Olympiads and competitions.
The platform interface is completely Russian-language, quite friendly and intuitive. The platform is completely free.
For each course completed at Stepik, the student receives a certificate of completion. Obtaining a certificate is also free.
The course covers the main tools for promoting a product/service using digital technologies. You will get a general idea of the opportunities that an entrepreneur receives when using online promotion tools, such as SEO, contextual advertising, social networks, targeting, etc. Methods for assessing the effectiveness of the project are considered.
Every marketer is familiar with the 4P theory. When working on the product, sales channels and promotion, specialists use many proven tools. But when it comes to pricing, most managers mindlessly give discounts without caring about the real needs of customers. 85% of companies don't take pricing seriously. Meanwhile, price is the shortest way to obtain additional profit.
An introductory course to sales management. Covers basic terminology and basics. Suitable for those who want to grow from a salesperson into a sales manager, to bring order to sales within their business, or for those who simply want to speak the same language with sellers.