Delivery of premium home appliances to order launched in Russia

Russian retailers have begun to import elite household appliances of well-known brands to the Russian Federation on order. First, Inventive Retail Group (owns re: Store, Samsung and other mono-brand stores) took up this task, and now the M.Video-Eldorado network has joined. About it write "News".

If the Brandly platform launched by Inventive Retail Group offers only a limited range of equipment, then "M.Video-Eldorado" offers to pick up and bring any luxury equipment brands Miele, Kuppersbusch, Bora, Smeg, KitchenAid and beyond. The same category includes the top lines of LG and Samsung. It is noted that most of such equipment, which is already available from the retailer or available on order, costs from 100 thousand rubles.

In M.Video-Eldorado, it will be possible to choose equipment from an already formed assortment, as well as request a personal selection. At the same time, the delivery service can increase the price of goods by 1.5-2 times, therefore it is aimed at high-income buyers who are ready to overpay for a particular brand. This is a safer option compared to buying from private carriers on Avito, YouDo and other similar services.