Who is John Appleseed?

For a long time, Apple uses a character named John Eplsid John Appleseed demonstrations of the iPhone and other devices during presentations and promotional materials. A lot of people wondering - who is this John Appleseed, and where it came from?

Wikipedia says that Johnny Appleseed - the nickname of the US citizen Jonathan Chapman (1774-1845), a Christian missionary, a pioneer who is a folk character. Appleseed ( "sazhatelem apple") called him, because he was the first to plant apple trees in the Midwest. Stories about it read as if he walked barefoot a lot of states and planted apple trees everywhere and preached for the first time giving apple Ohio, Indiana and Illinois. Stories about his exploits are described in books, movies and other works of art.

This Johnny Appleseed, but the name of Johnny Appleseed took a Apple employee number 3, and subsequently - a second company CEO Mike Markkula. Mike used this pseudonym in the development of software for the Apple II.

Because there is nothing strange in the fact that Apple chose John as a demo user for e-mail client Mail and contacts in the address book. What else is more worthy of a character to represent the company on behalf of Apple ...