How to become a top blogger: 6 steps to gain followers
Miscellaneous / / April 05, 2023
1. Choose the right platform
You can create a blog with a unique address and design, or share posts on social networks. The advantage of a separate page is that no one will impose on you what content to publish. True, it is more difficult to promote such a blog. But social networks already have an audience and ready-made tools for promotion, but you need to reckon with the rules of the platform.
Think about what kind of content you prefer. For one social network, a beautiful visual is important, for another, high-quality texts. Or maybe you want to make videos instead of writing posts. Try several sites and choose the one you like best. On the rest, you can publish additional content - this way it will be possible to attract an audience both to the main blog and to its “branches” in other social networks.
2. Tell about yourself
The personality of the author is especially important for a lifestyle blog. But even if you plan to run an expert blog, share moments from your life. Anonymous pages are successful, but openness increases the trust and engagement of readers. Perhaps the topics of publications will change over time, but readers will remain, because they subscribed to a specific person. Choose what you'd like to share with your audience, such as writing about family, pets, and hobbies, or sharing insights from life.
If you have not yet decided what content you want to publish, try a new Russian social network ЯRUS. In it, you can share texts, photos, long and short videos, and even post your own songs. And you don’t have to limit yourself to one topic for a blog: in YARUS, it’s easy for an author to create several feeds for publications at once and devote a separate stream of posts to each of his hobbies.
Any user can get into recommendations. The "Bloggers YARUS" feed on the main page of the site and application is updated automatically. In her top - posts that get more responses. The “New Authors” collection will help increase the number of readers. It includes blogs created at least a month ago. And if the author already has the first thousand subscribers, he can apply to the "Top Bloggers" section - this way it will be possible to further expand the audience.
Become a blogger YARUS3. Find a good way to submit information
Many people use social media to take a break, so try to ditch text-heavy stories and long videos in favor of smaller, structured posts. If there are complex terms in the text, explain them to readers. Inspiring stories and illustrative examples will help to make the story interesting. For example, if you tell that you left the office to open your own business, it is unlikely to hook anyone. And if you admit that after your dismissal you were going to become a sailor and have already begun to prepare for departure, but then you got carried away with a new project, subscribers will appreciate it.
4. Chat with other bloggers
Find authors who blog in related fields and offer them a collaboration. For example, you can broadcast together, shoot videos, or just promote each other. This will allow both of you to reach a new audience and gain new readers.
Choose bloggers who have the same number of subscribers as yours. Tell us about the topic of your page and share your reach statistics - this way you can clearly show why it is profitable to cooperate with you.
5. Add calls to action
Don't wait for followers to start leaving comments themselves - ask a question at the end of the post or ask them to share their experience. Periodically remind readers that they can like or repost. Such calls allow you to increase the involvement of the audience. And also ask what you should talk about in the following publications. So you better understand the interests of subscribers and add to the list of topics for posts.
6. Treat your blog like a business
If just for fun from time to time to write texts or shoot videos, it is unlikely that you will be able to achieve serious success. Be prepared to invest effort and money in your project, make a clear content plan and work on the visual design of the page.
Traffic is sometimes more difficult to keep than to attract, so it is important to blog regularly and think over a promotion strategy. Buying followers or engaging in mass subscription is not the best strategy: it will attract either bots or uninterested users. Your task is to reach the target audience. Use targeted ads, analyze what other bloggers in your niche are doing. It makes no sense to copy someone else's content, but it is important to notice trends and adapt them to your blog.
WITH ЯRUS you will feel the impact of blogging from day one. The platform has an internal currency: to earn it, you need to go to the site or social network application every day - for this they give 5 coins. In addition, subscribers can give coins to their favorite authors as a sign of support.
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When you reach 1,000 coins, you can withdraw them from your account and turn them into real money. You can also play the accumulated coins in contests - this is a chance to attract new readers.
Create an account in YARUS