0
Views
The environmental contribution of Avito users in 2020 amounted to 12 million hectares of pine forest
Miscellaneous / / May 15, 2022
How does Avito's activity affect the reduction of environmental pollution? Resale of the most harmful goods in terms of production helped users of Avito for 2020 year together save more than 1.3 billion kg of various materials, 267 million GJ of energy and 123 million m3 water.
Almost 50 million people interact on Avito every month, and the number of posted ads exceeds 83 million. Most of them are related to the trade in goods between users. Someone sells children's things, bicycles, office equipment, someone buys a car, an apartment or a book library. Together, this has a tremendous positive effect on reducing the burden on the environment.
In 2020, Avito users reduced the emission of 18 million tons of greenhouse gases, which are formed as a result of the production of similar new products. According to* Roslesinforga, 2.5 hectares of forest are needed to absorb 1 ton of carbon, based on this formula the environmental contribution of Avito is almost 12 million hectares of forest - and this is almost 30% more than the entire area of the Karelian forests!
Conservation 123 million m3 water, which would be required for the production of these types of goods, exceeds the amount of annual water consumption of Vladivostok, and the savings of 74 billion kWh of electricity exceed the annual energy consumption in Moscow.
Now on Avito you can buy and sell things, any type of real estate and transport, find a job and order services. Sellers on Avito have long been not only people, but also millions of businesses. From small businesses to industry leaders. But 15 years ago, our platform was created exactly as a bulletin board. Sharing economy and smart consumption still form the core of our business, but it was already sewn into Avito's DNA at birth. By choosing Avito, all our users choose a reasonable approach to consumption. We reduce our carbon footprint, slow down the process of global warming, reduce the amount of garbage in our cities. And the results are visible and significant. Avito helps to change life for the better now - both for us and for our children.
Igor Makarov
Commercial Director Avito.
Thanks to Avito, in 2020, platform users saved such an amount of materials that would eventually turn into 23 new landfills.
About 5 million ads are analyzed and moderated on Avito daily, so artificial intelligence algorithms are tuned to a variety of placement scenarios. Neural networks can analyze ads by cost, duration and content - whether they fall into the category of reasonable consumption, and then users are recommended convenient solutions - from export to the nearest container to the transfer of things to the right hands by partner services.
In general, as part of the development of the ESG direction, Avito is actively developing the mechanics of conscious consumption through various projects:
- Support for the "Green Office" concept: transfer of decommissioned equipment within the framework of special programs, the company's offices have containers for separate collection of waste, as well as batteries and clothes. Avito receives reports on their processing.
- Preferential accounts under a special program for the possibility of finding new owners for dogs and cats from shelters, which gives them a chance for a comfortable home life
The mechanics of shipping subsidies are currently being tested for those who want to free up their space and put their belongings in the right hands. Such users will receive badges of "conscious consumers".
The material was provided by the press service of Avito. Lifehacker is not responsible for the publication.
Subscribe
YOU MIGHT ALSO LIKE
