How to protect your idea by yourself?

Recently I came across a great post on the businessman and developer from San Francisco, Matthias Wagner (Matthias Wagner) on how to keep the idea and the fuse to implement it. Subject person is very important for me, because there is such a stupid habit to talk about the idea at the stage of its syroobrazovaniya in the brain in order to get the coveted fidbek from friends and acquaintances. I hope that for you this post will be useful and relevant. Below is close to the text of the translation. Lovers of English-language reading immediately reference to the source.

Probably, it is normal to have a passion for sharing the ideas that come to you. You just want to get an idea of ​​the boxes on the white light, discuss with friends or your team.

But recently, I realized that this approach destroys the idea, just below, we will talk about the reasons why this is happening.

"Ideas so fragile. Just skip the idea, because it can be very quiet. The idea of ​​simply destroy it. " - Jonathan Ive

The more you talk about the idea, the less you are left with inspiration. People will tell you about what you have a great or a good idea and you will get appreciation for what has not yet been made. Sense to implement the idea disappears, because you get a piece of cheese at once publicized the idea, do not lift a finger.

As soon as you start talking about your idea to people, they will give you feedback... and it does not matter how cool ideas you get in response, as a result of your idea of ​​averaging, you will lose the purity and freshness your ideas. Suddenly, your arrow will turn into a circle!

So here's what I started to do, I started to leave the idea to yourself. I began to spend more time out of the office, at a cafe for a couple with my notebook in which I wrote down all my thoughts, drawing interface prototypes, flowcharts, database schemas.

For the birth of the idea may be enough torque or a few days, maybe even weeks. Yes, it is very difficult to keep your wonderful siyaschuyu idea to yourself, but that's what will make you realize it as soon as possible.

It is important to create a prototype of your idea. What works, what can be used. Something that people will be able to "touch" with their own hands. Usually I leave the idea of ​​the essence, the core, thus creating the prototype I took a very small amount of time (from 20 minutes to 12 hours maximum). I did stevetold.us 20 minutes... And you know what? This site is visited by 1 million. Users in 48 hours! To do this, critically important to have the necessary skills and tools at the ready... you can not rely on others to help you with the code, design or something else!

Prototyping - the best way to share an idea! Give a prototype of the people and let them interact with it. If this site or application just do it and see if the result of people like. This promotion will be present, because you are no longer talking about the idea, you'll be talking about the real thing. Here she is. Users can try it and obszhuzhdeniya no longer be based on assumptions.

Pro-tip: sometimes you stoppers on the idea, and even thinking about the idea for a few weeks does not help. This is the case when there is a turn to someone and talk about it. You should choose this person carefully and be sure that it does not knock you off track. Tell this person about his idea to the crude form in which it is in your head. Pomozguyte together. Then listen to what you tell your assistant and get a fresh new look!

Merry creative work, comrades!

Link to the blog Mathias.