AliExpress spoke about popular goods among Russians

AliExpress analysts and Redefine experts have highlighted the main consumption trends of the past year. In the provided report, not only the most popular queries on the site are named, but also the reasons for the increased interest in certain categories of goods. Let's note the most important thing.

Ecology at home

Riding the wave of popularity conscious consumption On AliExpress, they began to increasingly look for trash cans for separate collection, reusable shoe covers and metal tubes.

Self-development

The emergence of new professions and the demand for versatility of employees have increased the interest in self-development. This could not but become the reason for the increased demand for planners, notebooks and related products. It is also worth noting the growth in popularity wireless headphonewhich are great for listening audiobooks.

Social environment

The popularity of social services and vlogging became the reason for a sharp increase in interest in cameras and softboxes, and the latter began to look three times more often.

Health care

To prevent age-related changes and maintain health, users began to buy more humidifiers, smart scales and massagers made of natural stone.

Motherhood

Young parents are still interested in simple and useful things like baby monitors and a backpack that allows mothers to work, meet friends, and combine that with childcare. Such products were searched more than 10,000 times in 2019.

Feminism

Trend on feminism also reflected in inquiries on AliExpress. First of all, we are talking about related products, which buyers are increasingly looking for. For example, a simple T-shirt with an inscription or an illustration on the theme of feminism was searched by users over a thousand times in 2019.

Music

The revived trend on White noise and the sounds of nature spurred interest in music speakers - they were searched more than 130 thousand times. Also, interest in them is associated with the recognition of the problem. burnoutwhich recently made to the official register of diseases. Background music allows many to escape from their problems and relax.

Magic

Interest in divination by tarot fell last year, but the so-called magic crystals have become much more popular. This is attributed to their aesthetic appeal and enduring interest in Chinese medicine, which actively uses natural stones: jade, amethyst, rose quartz.

Smart devices

Increasingly, Russians began to order devices designed to ease the household routine. The trend for such gadgets is gaining momentum from year to year. In this category of products are in the lead robot vacuum cleaners. Interest in them has grown almost one and a half times. Also popular are smart sockets (searched 2,185 times), electric toothbrushes and smart lamps.

Smartphones and laptops

The most popular devices remain smartphones and laptops: 1,780,000 and 1,419,000 requests per year, respectively. Among mobile devices, models from Xiaomi, Huawei, Oppo and OnePlus are most often searched for.