The best partnership projects Layfhakera 2018
Edition / / December 27, 2019
500 years Moscow real estate
Together with a group of PIK, we described how Moscow has evolved from the medieval city into a modern metropolis. Each century, we have devoted a chapter to the interactive map and longridom about the life of Muscovites of the time. The map had shown the most interesting buildings in terms of architecture and in longridah given an explanation of what constitutes the general appearance of the city. And yet we did videoinfografiku about the 500-year history of Moscow in five minutes. Six weeks project got 261,573 unique views.
ala Haller
Head of SMM in the pic.
Special project PIK Layfhakera and became one of the highlights in 2018. We could talk about what should look like Moscow today, and never use become painfully familiar term "urban studies". What happened - our joint declaration of love to the city, which changes each and grows inside forever.
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Get rich
In 2018 Layfhaker and "Tinkoff Bank" explains how to deal with money: successfully earn and spend wisely to save correctly. And for the most economical we released
layfhakerskuyu map with keshbekom - a handy tool that will help bring order to the finances. For the year heading collected more than five million unique visitors to display.Ilya Alexandrov
The head of department of marketing content "Tinkoff Bank."
In 2017 we tested on the native platform: integrated our map for travelers country selection, In which you can fly cheap selection of products with AliExpress - kobrend with our trading platform. These test placement showed that the site has live and active audience: article showed good coverage and resulted in new clients. I have seen the growing area and increased traffic, I think of what to do with it.
In 2018 we did a big project. On the main Layfhakera hung all year (and continues to hang!) Yellow button "Get rich" - this is our column about the finances. All articles zabrendirovany bank, and on the right is fixed Yellow Index, which leads to the material about the products' Tinkoff Bank. "
We released several articles - both use credit card, as to buy foreign currency at the exchange, as cheap trip Iceland and Japan.
And even a debit card Tinkoff Black is now possible to arrange the design Layfhakera - until the plastic card is not the end of a steep, take here. I am happy with what happened in 2019 still work something out.
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How to hand over analyzes: a comprehensive guide
If you thought that for any analysis is the only rule - to take on an empty stomach, we have a surprise for you. On the results of the analyzes affect the time of day, physical activity, and even the choice of dinner the night before. We were told what tests are, how they were prepared and take right. And at the same time we tested the new format guides, which allows comfortable and beautiful packaging large volumes of useful information.
Kirill Frolov
Head of department on work with social media medical company "Invitro".
For us, this was the first case of cooperation with Layfhakerom. As a result, we have gained an excellent visualization of our ideas, embraced a new audience for us and collected a lot of positive reactions!
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Seize the moment!
Photos - the best way to preserve the memory of interesting events, unusual travel and most otvyaznyh togethers. To show all the features of Fujifilm's instant print cameras, we made two games - "Seize the moment at a party!" And "Guess that photo."
Dmitry Mukhin
Head of the department of advertising and corporate communications Fujifilm.
Thanks to the team for Layfhakera unconventional approach in a project to promote Instax cameras.
Our instant print cameras belong to the products that touch better once felt the magic of photo displays on paper than 100 times to tell about it. Layfhaker revealed this magic through the game mechanics with an original script by 100 percent. Company party, good humor and, of course, photos Instax memory - that can be obtained with the help of games that we launched in 2018 in conjunction with Layfhakerom.
Many thanks and hope to cooperate in future projects.
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Where to go on vacation: an interactive guide to cities in Russia
In Russia, a lot of interesting places where you can spend your vacation is not worse, than abroad. Layfhaker and "Avito" amounted guide to the most popular tourist destination cities and said that there can be viewed.
Andrew Barkovskii
PR-director of "Avito".
Within the framework of the joint project "Holidays with Avito» on Layfhakere we wanted to help readers rediscover Russian city, tell them not only the classic attractions of the guides, but also on the coolest summer events. As a result, we get a useful interactive guide regions of the country with which the reader can immediately find accommodation on «Avito Real Estate." With Layfhakera team, as always, it was a pleasure to work. Thank you guys for a sincere desire to help people live easier!
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be healthy
Summer - the season when you need to stock up on vitamins. Together with Scarlett, we described how to make delicious sorbets and juices, learn how to properly freeze the vegetables, fruits and berries, and at the same time played the prizes.
faith Mashurova
The head of department of marketing communications.
Layfhakera team work is fully consistent with the positioning of the project - all the work is done accurately, quickly, with maximum involvement in the material of the brand. Most of all I like the fact that during project implementation Layfhaker offers good solutions based on the knowledge of its audience to the smallest detail!
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Calculator Internet traffic with MGTS
When the Internet is not enough for the whole family - it's a pain, suffering, and the cause for scandal. Game Layfhakera and MGTS saves from pointless quarrels. Four steps to find out what speed home Internet you need, connect the appropriate rate of MGTS and live happily.
Tatiana Martyanova
PR-director of MGTS.
Topics IT and telecom, which we wanted to tell our audience, complex and specific. Colleagues from Layfhakera able to quickly offer a few creative ideas, promptly negotiate and implement its plans. Thanks to the professionalism and well-coordinated work were exceeded KPI project, and readers in the form of a game were able to learn about all the advantages of our offer.
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