Will the inhabitants of large cities do without small companies

Metropolis - the center of big business. At every turn we are waiting for endless salons cellular known fast food restaurants, brand shops, banks and insurance companies. From the side it seems that small and medium-sized businesses simply can not exist in such conditions. Let's spend the investigation and count how many times a day we are faced with small companies.

Analyze how often a city dweller uses the services of small and medium-sized businesses, and whether their replacement by large companies is possible. That analysis was more specific, imagine two characters with different earnings, needs and daily routine - Female students and middle-aged man - and ponder how many times per day, each of them faces a small companies.

A typical day of a young female students (19-22 years)

Machine in our heroine, probably not, so she gets to college by public transport. If you happen to arrive in advance, it is possible to run into a small coffee shop or bakery nearby and puff snack with coffee, as the house she certainly did not have time for breakfast. That first encounter with a small business.

In educational institutions, as well as in banks, retail and office centers, you can often find coffee machines, which are also served by small companies.

An expense of students - printing papers and lectures, or copying pages of rare metodichek. In any educational institution has a kiosk with printer and copy machine. And often no one. And still on the change in them is almost always a queue. Without such kiosks existence of students greatly complicated, because you have to run to the salon of the connection, for example, to copy a couple of leaves.

Where students have lunch? Definitely in the university cafeterias and canteens. Inexpensive, quite tasty and not far to go. Typically, the operator of the dining room is a representative of a small or medium-sized businesses.

Alternative noisy queues and overexposed salads - the nearest cafe with affordable prices in the 150-200 rubles for a business lunch. Again, this is certainly a small company. Score 3: 0 in favor of small and medium-sized businesses.

A serious gap in the budget of a young girl can break through self-care: manicure, pedicure, hairdressing and cosmetology services. We have to look for options with an optimal price-performance ratio. And usually these are small salons or professionals who work at home.

Evening school day can be devoted to shopping. Clothes expensive brands student until it is too expensive, but still want to sometimes differ from the classmate, very often dressed in things from the mass market. Where to look for custom clothes? In small boutiques, at trade fairs and in online stores with designer handmade goods.

A typical day middle-aged men (30-35 years)

The day of our second character begins quite differently. Coffee can be enjoyed at home, because to go to work very long in his car. And if time allows, you can on the way we stopped at a car wash. Virtually every car wash - it is a small or medium business. Therefore, there is no alternative here.

At lunchtime a grown man prefers a business lunch. Large network brands primarily offers fast food, but eat so adults do not want to. Therefore, the choice falls on a cafe or restaurant. Once again our hero is faced with small and medium-sized businesses.

To keep fit, on the way to work is to call the gym. One and a half hours of trainers and dumbbells - another contact our hero with a small company.

If after working our character decided to look not at the gym, and the bar near the house or in a shop with a fountain beverages, and here he will face with small companies because large chains prefer to open the bars closer to the center cities.

And finally, with a small business adult male faces every time decides to please his wife a bouquet of flowers. In this niche the big companies do not offer a decent alternative.

Having considered normal day two completely different people, you can make a clear conclusion: the small and medium business often loses large companies in terms of advertising and marketing, but still attracts the most consumers.

Millions of people every day enjoy the small business services, from shoe repair shops and tiny studio and finishing establishments catering. To date, this is the business segment plays an important (if not critical) role in the life of every citizen of Russia.

How to make your life easier if you are an entrepreneur

Now you understand how we all need small companies? And if you are personally faced with all the problems of small business and sometimes desperately want to drop everything, call the hotline Try to simplify your life, starting with the relationship with the bank.

«Dot"(Included in the" discovery "- the largest private banking groups in the country) abandoned stationary offices, and became the first Russian full online bank for small businesses. It serves 40,000 entrepreneurs across the country. Customers to provide mobile and Internet banking - the best for the business according to the analytical agency Markswebb in 2015 and 2016, non-stop online office suite to solve all financial issues, and is the longest operating in Russia day.