6 signs that your business so good

1. Do you have money for a rainy day

Businesses need financial safety cushion. Of force majeure no one is immune: can break down the equipment, and office or shop will need repair. If your business is subject to seasonal fluctuations in demand, the supply of money to help pay his employees and suppliers, when profits fall.

Work in zero - bad strategy. When there is no free money, any unforeseen expenses forced to go into debt. It's a risk: there is no guarantee that in the near future you will have so much profit that it will be enough for current expenses and to pay off debts.

What to do

Create a reserve of funds for a rainy day. Learn annual sales dynamics and determine the months of high and low profits. When things go well, set aside some income - this supply is useful to survive in difficult times.

If the profit is not so much to be able to regularly send money in the piggy bank, analyze current costs.

Do you really need a big office with a brand new repair or can safely move to the room easier? Suppliers with whom you work, offer the most favorable conditions in the market, or is there a better option? Discard the expenses that do not affect the growth of sales, and the money saved delay.

2. You follow the changes of laws

In 2019 small businesses affected by two major changes: the next wave of transition to the online ticket office and the mandatory labeling of goods. We tell, what was going on.

The gradual transfer to business online cash started in 2017. July 1, 2019 to complete the last stage of their implementation. Online-offices are obliged to have almost all the organizations in the retail, catering and services. Respite till July 2021The bill № 682709-7 We received individual entrepreneurs without employees, who sell goods of their own production or provide services.

The introduction of labeling began in 2019. The purpose of this project - the release of counterfeit market. Thanks to the marking can follow the path of any goods from the date of production or importation into the country before it gets into the hands of the buyer.

First under the mandatory labeling hitRussian Federation Government Decree of April 28, 2018 № 792-r tobacco products, December 1, will mark the spirits, tires and tires, some types of clothing, cameras and flashbulbs. And from February 1, 2020 will mark the digital codes and shoes. List categories for which labeling is obligatory, will gradually expand.

What to do

If you walk into one of the categories of entrepreneurs who have been obliged toFederal law from 3/7/2016 number 290-FZ apply online box office from 1 July 2019, but has not yet begun to do so, will have to pay a fineArticle 14.5 of the Administrative Code. Sale of goods, works or services in the absence of set information or non-use in cases established by federal laws of cash registers - portion of the revenues obtained without the use of cash.
If you wait a specified period to establish an online cash, make sure that it meets the requirements of the Law № 54-FZFederal Law "On the application of cash registers in settlements in the Russian Federation" dated 22.05.2003 N 54-FZ (the latest version), Registered and properly applied. Otherwise, also faces a fine or a warning from the tax.

What if you just started your business? You need to select an online cashier and register it with the tax and to conclude a contract with the operator of fiscal data, which transmits data on the sales tax authorities.

Online ticket office is useful for working with tagged merchandise. It is important that your tovarouchotnaya system and office software supports a code labeling and accompanying electronic documents.

We manage the service trade "MoySklad"Is a mobile cash register application that corresponds to the 54-FZ.

DownloadQR-Code

Cashier MoySklad

Developer: MoySklad

Price: Free

DownloadQR-Code

Cashier MoySklad - mobile cash register (POS) for 54-FZ

Developer: MoySklad

Price: Free

It turns a smartphone or tablet directly to the cashier and scanner. Only fiscal printer to print a check will need to purchase. For small shops such a set is enough.

"MoySklad" participates in the labeling of goods from the moment of its launch. Tovarouchotnaya system and POS application are fully prepared to work with tagged merchandise.

Try "MoySklad" free

3. You know how things are going in the competition

Your business does not exist in a confined space: in the market for sure there are companies with similar offerings. So we can learn from their experiences, not to go on the same rake and adopt successful methods.

Competitive advantages in a particular sector, whether it be food delivery or online clothing store, are often limited to a set of more or less the same options. Delivery for a limited time with a bonus to the buyer, if the courier is late, the opportunity to try on, a quick return - and you and your neighbors about the same in terms of the market.

If the competitor takes adopted a new proposal, which attracts new customers, not a sin to borrow this idea.

What to do

Keep track of campaigns and competitive offerings. You can even play in the mystery shopper and find out at what points your opponents problems. Perhaps you have a lower cost of delivery, or your managers to quickly respond to incoming requests. Identified in this way benefits can be the basis of your positioning.

Ask your customers to talk about you in social media and explore their feedback - and your company, and competitor. What are the details of the service seem important to them, what they look for when buying? This information will help to build a positioning that will help the buyer understand that behind the purchase to go better for you.

4. You do not drag all by yourself

When you start a business, then it can cope with basic tasks on their own: the seller himself, messenger and accountant. With the growth of the sales volume will inevitably need the employees - even the most hard-working entrepreneur will not be able to devote to their work 24 hours a day.

If it does, and will, sooner or later you will get tired and burn out. So, there will be mistakes - well even if without any prejudice to the case.

At the time of the company's expansion is important as soon as possible to organize the coordinated work of all departments. Otherwise it is strange: you have subordinates with a clearly defined area of ​​responsibility, but you still ASSUME most problems for themselves. Gradually you get into a routine, instead of being engaged in business development and look for new opportunities to increase profits.

What to do

Delegate. Task manager - do not catch everything at once, but to create a system that works without the constant intervention. If every employee knows his range of problems and understand how performance is evaluated by the quality of its work, the entrepreneur, the problem reduces to monitor the implementation of these indicators.

Delegating does not mean that as new employees, you can let things take their course. Monitor the work of subordinates still have, but it is more convenient to do it with the help of intelligent control devices. We need a system that allows at any time to check the sales statistics and find out, why do not all treatment clients are converted into sales.

«MoySklad"Helps to monitor all parameters of life, from the income and expenditure to the work of each outlet. This is a complete back-office that integrates CRM-system with the ability to launch mailings customer base, program accounting quantity of goods in the warehouse and in-store purchases with a simple planning based on statistics sales. Service for 12 years.

You can manage your business even from your mobile: the back office is available for smartphones based on iOS and Android.

DownloadQR-Code

MoySklad. Trade, warehouse, CRM

Developer: MoySklad

Price: Free

DownloadQR-Code

MoySklad. Trade, warehouse and CRM Online

Developer: MoySklad

Price: Free

5. Do you know how many customers your advertising results

Promotion can eat decent money, but there's no getting around it. If you do not talk about your benefits, the buyer does not know about them. And here in the way of the entrepreneur comes trap: it seems that if more is spent on advertising and the customers shall flow a river. Not really.

Drain money on advertising that does not pay, it is about the same as include a heater in the winter, when the room is wide open window. Instead of investing in advertising all around and hope that sooner or later it will work, refer to your target audience.

What to do

Watch as pay off investments in advertising. If you are using multiple channels, which differs from the conversion into sales, it makes sense to choose those where customers cost you less.

Focus on potential buyers. Do you already have customers who are willing to make a purchase, so push them to action. Your potential buyer will have to see an advertising message response to their desires.

For example, if you sell products for children, then tell me about fast courier delivery, and convenient return. Parents already little time to wander the shops, so your offer will be for their salvation.

6. You know how much money should be and how much should you

Calculated with suppliers and customers need on time. Deferral of payment may look like a good idea, but it's a risk. If you allow customers regularly pay later, you can get into a situation where an urgent need of money, and they seem to have, but it is unknown when they come.

Control calculations helps to plan spending. You know exactly how much money is now, how much customers will pay in a week or month, and how much of it should be given to the supplier. This allows you to actually plan the costs and form the very air bags, which we have already spoken.

What to do

Learn all the contentious issues in the contract with the supplier. What would happen if he picks will bring periods or low quality product? Arrange a penalty - if something goes wrong, at least you will be a little extra money.

Bidding. Suppliers interested in new customers. So there is a chance to knock themselves favorable conditions - for example, to get a discount for a certain amount of goods cheaper to buy things that are not sold very well, or to arrange a free delivery.

Avoid breakdowns payments. Clearly fix the timing and amount of payments to each supplier and the customer. Watch out for the execution of the agreements, and for force majeure enter the penalty.

«MoySklad"Helps to control the debt and to follow the calculations with buyers and suppliers. "MoySklad" integrated with "Alfa-Bank", "Tinkoff Bank", "Modulbankom" and the bank "Point".

Get acquainted with the service is free. Within 14 days after the registration of available trial: you get access to all functions "MoegoSklada". When the trial period is over, connect one of the tariff plans.

Readers Layfhakera "MoySklad" gives a discount of 1 000 rubles. To register for this special link.