What is the information noise and how to fight it
Productivity / / December 23, 2019
What is the information noise
Nowadays, you can see that many people are not very well versed in the subject, which is actively discussed. They claim to know much on the subject, but for some reason during the conversation felt only a superficial knowledge, not even the so - scrappy. People mostly do not understand the cause-and-effect relationships in a huge volume of information received.
Now there is the information revolution, the information was no longer available, valuable and fundamental. Earlier, to get a cool book, it had to stand in line or get it through the tenth hand - such a publication was its weight in gold. Special training courses for the common people almost was not. Cooking recipes handed down and listened to the advice of elders as the most important.
Now in a single click, you can explore the universe, understand the rules of doing business, learn 25 salad recipes to master the technology of drywall installation. Spice is the top blogging, huskies, quotes, mail, TV shows, and the most delicious with TV.
Information noise - this is an unfiltered stream of information, in which the usefulness of the data decreases in direct proportion to the amount of the data.
There is a concept in data transmission as "S / N". It determines the quantity and quality of information concerning reception of the interference (noise) from the source to the receiver. So, if the noise is strong and prevails over the usefulness of the information, the system will be unstable, and errors and, therefore, incorrect to carry out tasks. All of the above can be attributed to man.
In order to improve reception quality, put the filters in engineering or improve the source (transmitter). In a situation with people you can perform similar actions.
What is the danger
Previously well appreciated ability to perceive information, assimilate and, more importantly, use it. Now everything is a little different: it is necessary to be able to organize and filter the flow of informationAnd becomes its main search. You see the difference?
No wonder there Evernote, Pocket, bookmarks, cloud storage. The human brain can no longer absorb all the information he just remembers where it is stored and how. He does not want to remember the cause-and-effect relationships. Brain turns into a fast computer.
Sidney Harris (Sydney Harris)The danger is not that the computer will begin to think like one man, and that man once begins to think like a computer.
Man no longer wants to analyze and absorb information, he starts to get used to the simple infopotoku without going out there (remember reading diagonally). But therein lies the main danger is produced depending on the information. Courses, blogs, articles, videos, photos - it spent a lot of time and energy, and to sense the output is often zero.
sources of noise
A television
villain of the piece our time. Megapotoki unnecessary information: advertising, TV shows, news, movies and more simply switch channels in search of something interesting.
the Internet
The second largest informational noise generator. With the advent of the internet to destroy all barriers to the necessary and unnecessary information.
Man believes he knows the situation on the Internet that goes exactly where he wants to. Have you noticed how the search for the answer to your question, you shoveled a dozen sites, read more fake reviews, watched a couple of ad units, and more often to check your mail and respond to social chatting network? And do you think that your brain filtered out the necessary information well? Most likely no.
Radio
Powerful source of the noise - the audio channel. Talk empty the live music of various directions, advertising. But the main stream of the noise we perceive when turned on the radio in a public place: it is superimposed on the already existing noise and clogs the brain completely.
Newspaper
Previously, the newspaper is the only source of external information, they were not so clogged with trash. Now afraid to open a newspaper, especially the type of advertising. Even in a good National Geographic magazine 30% of the information is an elite advertising, and still have to read it: it is very difficult not to do so.
Advertising
It is everywhere, it surrounds our lives: banners, billboards, leaflets, tickers, context. Since it really difficult to fight: on it still draws attention, like it or not, it eats already at the subconscious level.
background information
This includes all other sources: conversations, books, smartphones, Signs, instructions and so on. From all you can do a simple conclusion: we live in the information every day, we are imbued with it.
How to deal with information noise
The main recommendation - to understand that know everything and can not keep track of everything. The brain is not a computer, it is unfortunately not mnogozadachen. It is necessary to reduce the range of necessary knowledge for you at this stage of life.
Limit the use of the Internet
If you are a blogger. Many people are writing about Internet addiction, people can not be without email, reading articles, subscriptions and other bloggers. And this dependence is very difficult to overcome. Yes, they are right, but the main cause of the problem, paradoxically - is a blog. Remove blog - problem will disappear.
How to reduce noise: clean the tape information, bookmarks, mail subscriptions, favorite groups in social networks, websites to the minimum with which you will be comfortable. Keep only the necessary information. This should be strictly: removed and forgotten.
Create a buffer zone information, protect yourself from all the excess. It is not necessary is useless to read and communicate with others because blogerskogo courtesy.
Stop reading diagonally. So you relax your brain. Stop reading something that does not belong to your direction of development. Do you want to read something else - save the information in the tabs, and if it is not in demand in the near future, feel free to delete forever, not even read.
Should be checking email and comment mode. Who else wants to, either in the morning or in the evening with coffee and cookies - but this treatment should be necessary.
If you do a simple internet user. There is another problem - a social network. Bloggers just less sit in social networks. We need to understand that social networking sites to create information noise in your head - the most it. So much useless information does not generate anything (even television plays): husky, photos, quotes, text, comments, contests, news about anything - all in unimaginable quantities.
Now imagine there are people who have more than 1000 friends, more than 60 groups selected, more than 300 photos and video. But because of the information culled the clusters in your head? If not for my professional activity, I would have He withdrew from social networks.
Shorten your stay in the social sphere to one hour a day, then filter your news feed, leave you only the necessary people and groups. And best of all, remove its unnecessary accounts. You have no idea how the head will be clearer. Conduct an experiment: do not go to Facebook, «VKontakte" and other social networks week. Out? I think hardly.
Stop comment everything and keep empty correspondence on the forums. Walk more, play sports, use the Internet for professional and creative growth, and do not forget about the hard filter.
exclude TV
The recommendation is simple: remove the TV from life in general. Believe me, nothing you will not lose. All important information, and so you will learn proven in practice. Children TV contraindicated twice.
Sometimes it affects the race for the big TV combines, and the smaller the family income, the larger the TV at home.
Filter radio
It is a moot point. There are good radio, with reasoning and interesting stories. But the majority still has an entertaining character and is accompanied by advertising.
You can listen to audio books and his music, with from ready playlists by mood. Listen to a minimum gear that you really will be useful. When find yourself in an environment where someone else is playing the radio, asked to turn off (mute) or listen to your music collection.
Arrange the days of silence
Relax sometimes from information: walk, choose the city, go to the exhibition, enjoy a calm hobby or repair. Or just get some sleep as much as I want to, not in a hurry (this is very useful). Limit the flow of incoming information to zero, well this makes the village or cottage.
Read useful books
Simple advice, but many did not even perform. In this case, it is necessary to read in a relaxed atmosphere, where nothing and no distractions. To while reading working memory, creative thinking, analytical conclusions emerged. Read useful books, but not in huge quantities. Do not use speed reading. Avoid Pulp Fiction.
Be aware of the information
Understand all know it is impossible, everything is not in time, it's not read. A better understanding of fundamental information on any important issue than the surface of five. Surf the Internet - it is bad, but to understand and to establish a causal link - really cool.
If you realize it, you will understand what kind of information you need, and that is not even worth wasting precious time. Do not think that reading of 150 sites or blogs develops you. Fight distraction.
Do not generate noise
Finally the most interesting: it is important not to generate buzz by. We ourselves are often spammers in the information space. Huskies, links, comments, emails, photos, videos. It is not necessary to do action for action's sake, because everyone is doing it, or out of politeness. Think, and whether this need your information to others? Do you clog up the information channel?
Remember that each word must have its weight in gold.