Which fonts should be used to create presentations

The British design agency Buffalo 7, known for its presentations, share the secrets of the font selection. Layfhaker publish abridged translation.

Serif and Sans-Serif

Everything headsets It can be divided into two main families: Serif and Sans-Serif. The first is different serif - short strokes at the ends of letters. Typefaces from the family Sans-Serif serif do not have. It is believed that the finishing touches facilitate the perception of the text, making the letters more legible and steered along the lines of sight.

As historically Serif family is widely used in printed materials. A Sans-Serif gained popularity on the web. Therefore serif fonts associated with the classics and without primes - with something modern. Keep this in mind when we pick up the fonts for the presentation.

If you, for example, talk about the rich heritage of the company and its history, probably the best will opt for Serif. But if we are talking about the innovative product or initiative, it probably should not choose Sans-Serif.

Everything is good in moderation

Try not to use more than 2–3 headsets in one presentation. font type creates a visual connection and combines pieces of content into one, when other images and other elements vary. If the headset is more, you run the risk to violate the integrity of the presentation.

Decide what fonts you will use to create titles, subtitles, and the presentation of the body. Observe your choice on each slide. Practical advice: Use these three elements of the same font, but with varying degrees of fat.

The length of the line

The length of a text string plays an important role in the formation of solid and structured markup.

Short long strings are easier to read. When the eyes do not need to make too many transitions, we can better perceive the text. That is why magazines and newspapers have traditionally used a column format. This speeds up and simplifies the reading.

Acceptable line length is on average 45-90 characters taking into account gaps. Such an amount provides guidance on registration of the text Butterick's Practical TypographyWritten by American typographer Matthew Butterick (Matthew Butterick).

6 best fonts for Buffalo 7 versions

Universal setWhich is ideal for all - at least formally - presentations.

1. lucida Console

This fixed width font is highly readable and looks great in the names and titles.

2. Helvetica

Helvetica beauty is that it retains its clarity even at a small amount. That's why this font is great for the body text in a presentation.

3. Futura

Personality that contains the font neat enough to spice up your presentation. He adds brightness, without distracting from the essence.

4. Myriad Pro

Myriad Pro is known for the fact that it has used over the years Apple. If it's good enough for such a company, and for your presentation this font probably amiss. Myriad Pro looks elegant, but at the same time restrained.

5. Calibri

Very common font, although others on this list can hardly be called unpopular. Calibri no surprise, but this is not necessary in a professional setting.

6. Gill Sans

Despite the fact that the font was created in 1928, it does not look old-fashioned. But it is inherent in a raid classics, releasing Gill Sans among the new fonts. It is suitable for the presentation of the body, and for the names and titles.