Microsoft CEO Steve Ballmer (Steve Ballmer) in 2007, a very unflattering spoke of this product as the Apple iPhone (if your phone has only seen the light and had a great novelty). Ballmer believed at the time that the iPhone will not be able to get at least some serious market share in comparison with a phone based on Windows Mobile. The latest product, incidentally, predicted Microsoft smartphone market share of 60-70%.
Ballmer approval at that time sounded pretty convincing to some analysts, and it seems that he was sure of what he was saying. However, the forecasts have not become a reality. Moreover, Phil Moore (Phil Moore), a top manager of Microsoft UK, at the technological summit Connect! in London confirmed the opposite. "We are still trying to catch up with the iPhone. When this device from Apple was released in a couple of years to sell, on the use of ordinary telephone instructions can be safely discarded. Our company has not been able to create a product worthy of competing with the iPhone ยป.
And this is true, because the iPhone boasts a market share of 17.1%, while Windows Mobile owns only 7.9%. That is why the release of a new version of the operating system Windows Mobile 7 is very important, if Microsoft still plans to compete with Apple in the smartphones market.
While taking into account that according to the latest news, on Windows Mobile 7 will be available only at the end of 2010, it will be too late for Apple can not keep up.