President and CEO of Nike, Mark Parker about design

In this short video just for 40 seconds, Mark Parker, CEO of Nike, sets out his vision for the future products and their design.

The new technology - that's good. But the time came when people started to pay attention not only on the functionality and novelty products from a technological point of view, but also in their design. They have not bought at exactly the same, but with pearl buttons. They need something new, functional (we remember that the design - it is not only the visual range) and beautiful.

If a company wants to successfully market and sell your product, it will have to do something really high quality and beautiful, and not converted from an old one. This applies to everything from the same shoes and clothing, and ending sites. Users will not linger long on the website with a poor design, if the competitor appears with the same content, but in a more beautiful and functional wrap.

What do you think? Is the design is so important, for example, in your life? Do you pay attention to it?