How to write a cool post about anything

A Life / by admin / December 19, 2019

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Lyudmila Sarychev

Editor, co-author of "Write to shrink" and publisher of "Cases Modulbanka».

To collect hearts in social networks, you can complain about the new law, published motivational quote or to deliver beautiful fotochku. But so do all. So I suggest another way - to write the same notes, but in a new way, to break expectations.

On tour

Posts about travel in social networks are always the same: the sea pictures, stories about food, admired the architecture. This competition does not win, because the commentary will come the people who were in those places, and write: "Oh, we also went there a month ago, be sure to have breakfast in" Machete "!"

Record of the journey will stand out among the rest of the same posts in the film, if the break expectations.

predictable

Third day in Barcelona, and the home is not desirable. I ate more than the entire paella and drink sangria is not all. Already sad that a week to leave.

In violation of expectations

Third day in Barcelona, and the home is not desirable. I ate more than the entire paella and drink sangria is not all. Probably because the paella for two people costs 20 euros, and makchiken - 3 euros. Sorry, paella, but money is not enough for you.

instagram viewer

Another way - to tell not good, bad or unusual. Oh well still tell your friends, so you can relax and let yourself go.

If you think that Budapest - is a wonderful architecture and inexpensive delicious food, you're right. But there is something else: a gypsy camp near the airport; vagrants sleeping on the porches of houses and shops; dark streets at night, lights are very pale, light in the windows does not burn; in the cafe allowed dogs, dog suited to foreign table, put a muzzle on them, poke their noses in the guests; high humidity, so in December, it is better not to come, two pants are not warm. Come to Budapest!

Another option - to combine the benefits and fun and put a diary expenses. And let these particulars will be all to be honest.

So, the cost of the third day of the trip to Barcelona:

breakfast at home, the products bought on the eve of - € 0;
for two trips on the subway for two - 4 €;
mojitos on the beach - 3 €;
rubber salmon - 8 €;
dinner for two - 20 €;
Five magnets - 15 €;
tickets Guell Park for two - 15 €;
Dinner - 25 €.

First, everyone will understand how good you are vacationing on the spending list. Secondly, everybody wants to take other people's money. And thirdly - rubber salmon. If the rubber salmon was not, it would have come up to the reader to become fun. And now you know what you will ask in comments.

Complaint life

Report this life as possible so that all of it was fun. It seems like ponyli, and like and joke and no one enraged.

A complaint

That feeling when on Monday, and you're already upahalsya.

Shuteyka

That feeling when you work all week, behaving negotiations with customers, arguing with colleagues, get drunk for the weekend, and then you find out that it's still Monday.

There are two secrets: the intrigue and details. The first option immediately gives about Monday, so there is no intrigue; and the second first great description, and then Monday - it violates the expectations. More details of the second post is filled, recounts what "upahalsya" so it turns more sharply.

Gather the money

All the stories about collecting money for treatment similar to each other. They always act to pity, and this is the surest way to get the required amount. But if such notes across all the time, the effect is weakened. I hope I never have to write such a text, but I would have made it differently.

Sea trip was canceled, although it was to be grand. Olesya and Paul have two children: a girl of eight years and a boy of six - and they have never been to the sea, so going for two months. Bought sunscreen, rubber ring and new swimwear. We planned to travel by train and took the tickets in advance, and the children talked about the trip to friends, so they were happy.

Once they go to the sea. Not this year and not the next, and maybe not even after two years, but the main thing - to full strength.

Olesya leukemia, and it is now impossible to plan anything. But this story may well be a story with a happy ending: Olesya has a donor, her brother, and this means that there is a good chance to recover.

Children today spend almost all the time with my grandmother. They are upset because of the trip, but when they were told that the mother is sick, understood everything. My daughter heard the conversation of adults about the money and gave it to the parents of 700 rubles, which accumulated with gifts. Parents try not to frighten the children and talk less about the disease. Oles holds, because you can not limp at all: after all there is a donor, it is already good.

Money for treatment

If you are willing to help the family Olesya, translate any amount, at least 50, at least 100 rubles. Do not be shy and think that this is too little - it is the case when it is better to send a little than nothing.

Much in the treatment Olesya will be free, but after that you will need a long recovery, and regular visits to a hospital in Moscow. It's all at least 1.5 million rubles for the coming year. One and a half million to one Oles went to the seaside with the children.

The donation can be transferred to the card 1234 0987 5678 5432.

This text designed to cause emotions, like all such notes. But he won by three things:

No long description of the disease. Often in these stories have detailed information about how a person became ill, than it is, why it is expensive to treat. But the reader does not understand all of these diagnoses, so just refer to malady enough.
It shifted the focus from the disease and the need for money in the future of the familySo the text looks a little more optimistic. When readers tell us in detail about the disease and treatment of complex, involve them in a very sad story. And here treated as an end in itself, but only need to then Olesya children went to sea. To participate in such a little nicer.
Block with an offer to donate is separated from the whole historyAnd it looks fair to the readerThan in the case where a call for help as it blended into the story. Due to the sub-title, we are giving a signal that is now going to talk about money, and the audience has the choice to read or not.

Of course, if all offers of donations will become so, then they stop working. Therefore, the secret is to look for new moves to try a different structure, to build drama. And if it will increase the chances to collect the required amount, it is worth the effort.