Why push-notification destroy our lives and what to do

Push-notifications are destroying our lives and consume the time we could spend usefully. "Everybody talks about the new book - download free passage!", "Your friend has just published the first picture in a long time", "Would you like to add as friend Ivan Ivanov?".

Every application installed on your smartphone, increases the flow of unnecessary information.

You get push-notification, go to Facebook, to see what you said an unknown man. And then on the machine open Instagram, to see a new notification. Wake up at night to hear the vibration of the smartphone and read that someone has invited you to an event where you do not go.

What kind of performance and proper rest can there be?

In recent years, increasingly there are calls to re-evaluate the use of smartphones. Their effects on vision, hearing and thinking creates a real and serious Problems.

Conducted by Deloitte study and it sounded frightening data.

• More than 40% of the surveyed users check their phones within five minutes after waking up.
• Throughout the day, users check their smart phones from 47 to 82 times.
• Over 30% of users check their devices for five minutes before bedtime.
• About 50% of respondents checked smartphones night.

Therefore, the priorities in life today - it's air, water, food, and smartphones.

In 2013, Apple proudly announced that through the company's servers were missing 7.4 trillion push-notifications. And today, this trend has not changed.

There is a solution: turn off the push-notification. You will not lose anything: because now you allow advertising to be a part of your life. Around the clock. It's time to give it up.

Initially, push-notifications have been designed for ease of smartphone owners. When the BlackBerry launched in 2003, e-mail, users are delighted notice. They have no more need to constantly check your mailbox so as not to miss an important message.

But push-notifications were this dream of marketers. Posts by applications difficult to distinguish from SMS or e-mail. And so you still have to watch what it is.

To be fair to say that developers are responsible for this mess, trying to cope with the flood of notifications. So, Apple Watch was originally conceived as a way to reduce the number of messages using filters and adaptive vibration. But instead turned the smartwatch wrist in another vibrating surface.

Only after a few years of torture Apple allowed users to disable almost all notice.

Recently, this process is simplified by Google. In the new version of Android, the company plans to provide users with even more control over notifications.

In a perfect world you could ask Outlook to notify you only of the letters from the boss or partner. Customize receive messages only during normal business hours. Facebook could figure out who really roads for you, and send information to filter properly.

But in each case, it would have led to a decrease in the number of push-notifications. That's fine for you, but bad for companies trying to steal your attention. You can turn off the notifications that you do not need (assuming that you have to figure out how to do it). But the company will come up with new ways to get you.

Neither Android, or iOS does not offer an easy way to turn off notifications. In both cases, you need a deep dive into the settings, and then go to the application. It is difficult, but worth it. Turn off notifications across all social, shopping, sporting applications.

Be the most important and necessary: ​​SMS, phone calls, favorite instant messenger, e-mail.

Disabling notifications does not mean that you give up the use of applications that you like. It only gives you back control. You are using a smartphone only when you have a desire. And not when Avito notify another "bargain purchase". You can view the Twitter feed, when you want it themselves. And not because someone liked your post.

Try it, and maybe you will become happier.