Rose Gold - this is the usual pink color

One of the innovations of iPhone 6s / 6s Plus - housing Rose Gold color. journalists edition Mashable a new smartphone for the test got in that color, in connection with which they undertook a detailed description of it. Although if you go short, we get quite expected answer: Rose Gold - this is the typical pink color.

For the first time Rose Gold version of the company used in luxury Apple Watch Edition: 18-carat rose gold watch was the chip with a price tag of $ 10,000 to $ 17,000. Unfortunately, the company does not disclose information on the Apple Watch sales, so it is difficult to say how great demand this model.

But it is quite another question is obvious: the color pink is especially well sold in Asia, where it is considered one of the luxuries of colors. And because China is now - one of the most important destinations for Apple, the announcement of a new color can be a stimulus to the growth of sales represented devices.

Rose Gold for iPhone 6s / 6s Plus and Apple Watch Sport - is a new aluminum shade that will complement the line of "gray space", gold and silver. It looks like gold, but is an ordinary pink aluminum.

Mashable even commentators specifically noted that the pink - really pink. In this case, the color does not look annoyingly and looks quite adequately. Perhaps this is due to the fact that the text is written girl, perhaps, Apple really managed to create a good color scheme.

There is nothing strange in the fact that Apple has chosen from all the possible names is Rose Gold. If the company has named a new color "pink", it would have looked too "feminine." Even despite the fact that the world today is moving against gender stereotypes, it is. And so we have quite a premium name Rose Gold and increased target audience. Especially in the above-mentioned Asia.

It is possible that in the next year, when updating the 12-inch MacBook, Apple company will also roll out the pink version of the computer. Without a doubt, over time there will be pink and iPad, which is already sold in three colors.