The Finder - Search service prices for goods or "like we did a project for myself"

Purchases / by admin / December 19, 2019

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We are increasingly turning to the topic of online purchases, which are gaining increasing popularity in Russia. To the Editor "Layfhakera" I received a letter from Sergei Polyakov, founder TheFinder.ru, With a story about how he is building a team of service, shopping on the web easier and more profitable. Next, the text of Sergei.

Internet stores in Russia a lot, they are not only goods, but also the prices, terms and conditions and terms of delivery, payment forms and a lot more than. But if not principal, which produced the Adidas t-shirt or hoodie LeeVice - in Bangladesh or China (the quality will still be about the same), then here are the prices for the same goods in different online stores may vary, and several reasons.

The first, and most banal, - different purchase prices and different wrapping. There will not argue - want to eat everything. Therefore, the price tags overstated at times, and then make a discount, and still remain in positive territory. So corny, different providers offer different rates, although there is not so simple, and no particular desire to understand ...

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And the second reason - it's promotions, discounts and sales, which are now able to operate in a store and not to act in another on the same products. Today in store X Jeans specific brand and model can cost up to 50% cheaper than in the store Y for one simple reason - in store X began sale category or brand where to hit jeans this model or... Or these jeans is a few sizes, some of which are desired - it happens very often, believe our practice.

We started with the fact that through partners unloaded goods base the largest online stores to themselves and united under one classification. It was not easy, given the fact that the partners, the structure of goods every online store has its own, and we had to put it in its unitary structure. To make it clearer answer to the question - to which category boots? We too do not immediately understand where they place in the structure of our project.

We will not describe the problems that we are facing, and they were really much better tell about the day to day problems which we have learned to solve, while allowing users a good idea to save when buying clothes and shoes.

Incidentally, the precondition for the creation of its "search engine" was the success of the Western thefind.com.

First, and most importantly - the price

As a rule, you need a beautiful and fashionable jeans, and no jeans Mango, although it, too, we know how :) As a rule, you need comfortable shoes, not shoes a certain brand (we Now we have in mind the average Internet user, and not the man who in his long life had become accustomed to a particular brand, though - and this, too, we We know how :)

We know the prices and availability of more than 400,000 products in xx online shops you'll ever need, and at any time ready to share it with our users. Yes it's true. But a simple catalog - is one thing. We did a search through our database with a variety of filters, which can solve user tasks.

For example, you need red boots in a certain price range (up to 3000 rubles, for example) with a quick / free shipping on Russia. With regard to delivery, the solution of this problem we have in the process, but to sample ankle in a given price range - no problem. At the same time we know that wildberries delivery is free in Russia, as we have done the appropriate table. Shopping results on demand "boots" look something like this:

You can filter the price range - in the example below, the value of 5000 rubles.

Immediately see where a discount and its resolution. Zadvoennost in search results - this is the problem, including, on which we are working.

Second - it's discounts and promotions

Discounts, promotions, and sales of online retailers arrange for several reasons: it is necessary to release stocks and get rid of the stale goods (in the case of clothing, the product has a property usually does not deteriorate during storage), to increase the average check (for example, when you buy 2 jeans, others can pick up a gift), or trite to attract attention, because at the time of sales and purchased goods at regular prices :).

For example, you basically find and buy something at a discount - well, do you have a rule not to overpay for "brand". We also know how - in the sense of being able to find products that are currently valid discount. In other words, you want to know that now from YYY brand sold at a discount - no problem, we will find and show you these goods.

The example above demonstrates this possibility. You can set the filter - only discounts.

In this case, you can add filtering by brand. As a result, you will find where you can buy your desired product specific brand in a given price range. It is a task to be solved by our service :).

Third - it is free coupons and promotional codes

Each modern online store lets out free coupons and promotional codes (not to be confused with a "Groupon and biglionami and printed off-line promotional codes). These coupons and promotion codes possible to obtain a discount on a particular product or category / group of products, XXXX rubles discount on purchases YYYY rubles, free shipping to Russia, a gift to the order.

Each online store their coupons and promo codes, with specific start date and completion date of the action. Coupons and promotional codes further stimulate purchasing power, so they are profitable online stores. The users are beneficial from the point of view that using coupons can really save. This functionality, we have also carried out for each store.

For your convenience, on the coupon page we have categorized all the coupons and promo codes for specific topics and online stores. For example, a page with coupons for lamoda looks.

Choose any who clicked to activate and / or to obtain the code (not principal) and save when buying. All the instructions you will be in front of my eyes - just try.

The purpose of the project TheFinder.ru

We ourselves use this service (because it is profitable) for online shopping, recommend friends and friends (many of us are grateful to our project) and would like to tell us about the audience of the project LifeHacker.ru.

We should be grateful fidbek. The project continues to be refined, in 2014 planned a lot of functionality (up to the timing of receipt in X since payment), a lot of information components on how to return an item to a particular online store, if you did not come, and a lot of things still.

And once again, TheFinder - this is not an online store, it is the search engine of the goods and the prices of goods. The prices we show the same as in online stores. For search, we do not take money.