The "Bookshelf" library Netpeak

Today, under the "Bookshelf" we'll go to a party at the agency Internet marketing "Netpeak». Headquartered in Odessa, at the highest point of South Palmyra. Guys specialize in online advertising, and now we know what books they read.

We immediately warned that there will sound pompous phrases about the fact that the library was someone's dream. It is a necessity. It is difficult to imagine an office (and home) without books. Despite the fact that many have the Kindle and tablets / smartphones with convenient app for reading books, netpikovtsy still read and will read and paper books, too.

The library is located in one of the peregovorok - in a large bright room with a gorgeous view of the city, which are held not only meetings and brainstorming sessions. There is convenient to read a book on the couch, to come by and play a board game.

The library Netpeak about 115 books, not counting those that employees bring from home or brought as booty from the conferences. The collection is quite diverse - the company ordering any book, if it expressed a desire to read at least three netpikovtsa.

Replenish library usually once a quarter, but bought no less than three books at a time. It turns out, at least one book per month.

books regarding the use of any special rules there, except that, if the employee takes the book for a time, it should be noted from HR - it writes a file in Google Docs and if someone will be looking for this book, it is easy find.

Each book has a form where employees put marks for content on a 10-point scale. Good tradition - to talk then about the books they have read on a forum or blog Netpeak, but enthusiasts are not so many.

Given that the CRM in Netpeak geymifitsirovana now thinking about how to introduce additional points for books read and written reviews on them. Also, there are plans in the near translate "library" of Google Docs in CRM, so that you can get in line to read the book and then be notified when it is time to return the book. There also will be displayed list of the most interesting books on estimates.

Incidentally, the top 10 most popular books in Netpeak looks like this:

1. Delivering Happiness. From zero to a billion. The history of the company's outstanding first-hand, Tony Hsieh.

2. Life at full power! energy management - the key to high-efficiency, health and happiness, Jim Loher and Tony Schwartz.

3. Positive irrationality How to benefit from their illogical actions, Dan Ariely.

4. Rework: Business without prejudices, David Haynemayer Hansson.

5. The human factor, Tom DeMarco.

6. Web Analytics 2.0 in practice. Subtleties and best practices, Avinash Kaushik.

7. Contextual advertising, Babayev A., Evdokimov AN, Ivanov

8. Selling the Invisible, Harry Beckwith.

9. Atlas Shrugged, Ayn Rand.

10. Never eat alone, Keith Ferrazzi.

When Kiev and Samara colleagues come to Odessa, once taken away, bring a stack of books.

By the way, Netpeak customers also often take a book from the library (even before there was a special section in the "My Account"), now simply refer to managers on this issue, they, too, are recorded in a file and the total everything.

As you can see, there were no biography of Steve Jobs (although many of its employees have read the agency) :)