And then Steve said: "Let there be iPhone», part 2
Makradar Technologies / / December 19, 2019
- Part 1
- Part 2
- part 3
- part 4
Typically, the implementation of such a display of an image of the device, but it was unacceptable for Jobs. The audience will see his finger, is blocking part of the screen, and it will spoil the impression from the presentation. Apple engineers have spent a few weeks on it to connect the demo iPhone and projector cables.
In the end it turned out as planned, Steve - he tapnul the calendar icon, and on the big screen viewers saw just launch the app rather than a finger Jobs. It was magic. People seemed as if they hold the device in his hand. It is difficult to say whether there were such investment of resources is justified if there are other, much more important issues, but it worked.
The software is responsible for the Wi-Fi, it was so unstable that Grignon and the team had to connect with the iPhone antenna signal transmission device wires. And yet it was necessary to protect the audience from a frequency used data. Even if the ID transmitter is hidden, that is not displayed on a laptop to scan networks in the hall still 5000 nerds. They can find a way to crack it.
As a solution was chosen modifications in the use AirPort, causing him how I have not worked in the United States and in Japan, where the frequency of use, some of which are not allowed in States.
The calls were more difficult. Jobs was planning to make a call directly during the presentation, and all he could do here Grignon, - to provide a good signal and pray. Operator was AT & T company. Portable cellular tower was set to improve signal quality.
With the permission of the system Jobs in demo phone has been redesigned so that always show the highest quality signal.
The probability that Porush module for 90-minute performance was decent. Nobody wanted the audience noticed it, so iPhone all the time show 5 bars of signal.
But all this paled in comparison to the problem of memory overflow. In this case, the device had to be rebooted. To solve the problem in Jobs had a few spare units. As soon as the memory becomes full, he had to take a new device, and dispatched early in the reboot.
Grignon but he worried about the possible presence of other factors that can lead to failure. If something is not apparent during rehearsals, it is sure to pop up during the presentation, when Jobs will show all the top features of iPhone at the same time and on the same device.
Jobs on the plan was to play music, make a call, put it on hold and receive another call, find and send e-mail the photo to the second caller, to look for something on the Internet for the first caller, and then return to music. Grignon and the team were very worried because of this, because those devices were only 128 MB of memory, and applications were not in place.
Jobs rarely drive themselves to the corner. He always had a backup plan to which he could turn to if something went wrong, but not in this case. iPhone has been such a comprehensive project that this time there was no Plan B.
Andy Grignon, senior engineer at AppleWe had to show the iPhone and Apple TV. If we went out at Macworld only with Apple TV, then the world would have simply asked us: "What kind of garbage ???".
The idea that at the decisive moment of a career may simply break off, strongly disturbed Grignon. Until 2007, all of his work was related to Apple and the companies that somehow mating with her. In 1993, being a student of the University of Iowa, Grignon and his friend Jeremy Wild reprogrammed Newton MessagePad, successfully connecting to the Internet without wires.
Despite the fact that Newton did not become a successful product, many consider it the first mainstream palm, and a successful "hack" Grignon Wilde and ultimately played into their hands - they got a job at Apple. Wild continued work in Newton team, while Grignon started in known laboratory R & D, which has been developing technology for video conferencing.
By 2000, Grignon settled in Pixo - a company founded one of the first Apple programmers engaged in the creation of operating systems for mobile phones and other compact devices. When Pixo development have been used in the iPod in 2001, Grignon again came to Apple. Thanks to the work in the Pixo he got knowledge and skills in two other important areas. He studied computer radio transmitters (Wi-Fi, Bluetooth), as well as developing software for small devices such as phones.
The Apple Grignon was in a completely different world, which did not know most of the other developers. They are least likely to think that their code takes too much disk space and reloads chip. Iron in laptops and desktops powerful and cheap, it's easy to upgrade. No power problems.
In the world of Grignon iron rigidly fixed. Too heavy will not work. A tiny battery, the laptop is able to pull a few minutes, has to work all day.
By the beginning of work on the iPhone in 2004 from Grignon was an excellent set of skills to be part of this project, but by 2007 he was mentally exhausted and scored 23 kilograms.
Andy Grignon, senior engineer at AppleEach of us is hammered into his head that this is the next "big thing", which will release Apple. And you put all of these incredibly smart people with inflated egos in close and closed space, and they are under pressure, and then begin to occur wild things.
It is noteworthy that the creation of the Apple phone was discussed even the highest circles in 2001 with the release of the iPod. The conceptual rationale for such an arrangement was obvious: people do not want to carry two or three devices to work with mail, phone calls and music.
But every time the leaders were determined concept specification, the problem starts to seem suicidal. Iron and data channels were too slow to surf the Internet and download music and video through the phone. E-mail was a great option to add to the list of functions of the phone, but there is already hard reigned, RIM with its BlackBerry.
Jobs did not want to cooperate with telecom operators.
In those days, providers determined partnership conditions, because they had the Network, and whose Network, order and rules. In this case do not even need to talk about the attitude of Steve for such a format of relations.
In 2003, Apple is considering the purchase of the Motorola, but the board of directors quickly decided that such an acquisition would be too costly for the company.
By the fall of 2004 in partnership with telecom operators situation it became easier. Working with them was not so burdensome, and even Sprint began selling its broadband wireless links.
In practice, for Apple, this meant the opportunity to obtain the status of "the operator himself," that is to organize the virtual network, and do not bother with the local providers. In the end, Apple finally signed a contract with Cingular (which was later swallowed up AT & T) in 2006. The deal took more than a year, but in comparison with the time and effort spent on himself iPhone, it is generally nonsense.
- Part 1
- Part 2
- part 3
- part 4